Content Writer

Role Overview Looking for a creative and detail-oriented Content Writer with 3+ years of experience producing high- quality content for B2B marketing. The ideal candidate should have an excellent command of English, a flair for storytelling, and the ability to translate complex information into engaging and readable formats. This role will contribute to building brand authority and supporting marketing initiatives through compelling written content. Key Responsibilities ● Develop content for blogs, articles, social media posts, website pages, emailers, whitepapers, case studies, and marketing collateral. ● Collaborate with marketing, design, and product teams to understand content requirements and execute them in line with brand guidelines. ● Create engaging, informative, and grammatically sound content optimized for digital channels (SEO, readability, and structure). ● Assist in creating and maintaining an editorial calendar. ● Edit and proofread content before publication to ensure accuracy and consistency in tone, style, and messaging. ● Conduct background research and interviews (if needed) to develop authoritative content. ● Monitor content performance metrics such as engagement and click-through rates to optimize future content. ● Support the digital marketing team with content for campaigns, including emails, landing pages, and social media. ● Stay updated with industry trends, competitors’ content strategies, and audience preferences. Desired Skills & Competencies ● Strong English writing, editing, and proofreading skills. ● Familiarity with SEO best practices for content. ● Ability to write in multiple tones and formats (technical, creative, persuasive). ● Proactive, self-driven, and detail-oriented. ● Ability to manage multiple projects with deadlines. Educational Qualifications Bachelors or Masters in English Literature / Mass Communication /Journalism, Bachelors or Masters in IT or Computer, Bachelors or Masters in Arts. Nice to Have ● Experience working in the tech/B2B industry. ● Hands-on with tools like SEMrush, Surfer SEO, and Google Analytics. Job Type: Full-time Pay: ₹40,000.00 - ₹45,000.00 per month Schedule: Day shift Work Location: In person