Content Writer

About the Role We are seeking a creative and detail-oriented Content Writer to join our marketing team in Ahmedabad. You will play a key role in developing engaging, SEO-friendly content that resonates with our B2B audience, supports marketing initiatives, and reflects our brand voice across various digital platforms.

What You'll Be Doing

Write and optimize website content, blogs, articles, and marketing copy to drive traffic and engagementCreate a wide range of content formats including eBooks, whitepapers, case studies, brochures, and social media postsConduct in-depth research on industry trends, technologies, and competitors to produce insightful, authoritative contentCollaborate with the marketing and design teams to develop creative concepts and enhance visual storytellingApply SEO best practices, including keyword research, meta content, and internal linking strategiesAnalyze content performance and identify content gaps or opportunitiesProofread and edit content to ensure grammatical accuracy, tone consistency, and alignment with brand guidelines

Your Toolkit

Core Skills:

Minimum 2 years of experience in content writing for B2B, preferably in IT or technology sectorsStrong command of written and verbal EnglishProven ability to create high-quality content that adapts to different audiences and platformsUnderstanding of enterprise software and tech conceptsFamiliarity with website content writing including taglines, headlines, blurbs, and calls to actionAbility to conduct research and turn complex information into easy-to-understand contentKnowledge of CMS tools such as WordPress (preferred)Strong attention to detail and commitment to deadlines

Bonus Points:

Experience writing SEO-optimized contentExposure to social media copywriting or working with creative/design teamsBackground in journalism, communications, or copywriting in a fast-paced agency environment

Qualification:

Bachelor’s degree in English, Journalism, Communications, or a related fieldPortfolio of published work that demonstrates content creation across formats

Why Join Us

Work on creative, tech-driven projects with global impactCollaborative environment with opportunities for growthBe part of a dynamic and innovative marketing teamCompetitive compensation and performance recognition

Job Types: Full-time, Permanent

Pay: Up to ₹500,000.00 per year

Benefits:

• Health insurance
• Provident Fund

Schedule:

• Monday to Friday

Language:

• Hindi (Preferred)
• English (Preferred)

Work Location: In person