Content Marketing Specialist

As a Content Marketing Specialist at Thrillophilia, your role involves collaborating with various teams to develop content strategies for Thrillophilia projects and partners. You will be responsible for understanding user behavior online, creating engaging content, and managing diverse marketing projects. Responsibilities: - Understand how users interact online and create engaging content that resonates with them. - Develop content strategies for various marketing projects such as press releases, guide books, partnership campaigns, and new destination activations. - Produce grammatically sound and compelling copy with pro journalistic-level research skills. - Utilize analytical skills to creatively interpret data and manage projects effectively. - Demonstrate strong project management skills and the ability to multitask efficiently. - Collaborate with designers and video producers to create multimedia campaigns. - Proficient in blog, social media, email, and video marketing strategies. - Knowledgeable in online advertising concepts such as CPM, CPC, and CPL. - Solve digital marketing challenges effectively and understand user experience journey. - Run campaigns on Facebook, Google, and Instagram and analyze performance using Google Analytics. - Generate content ideas and lead content marketing initiatives to drive traffic, engagement, leads, sales, and customer retention. - Manage digital content hubs and social channels for effective distribution. Qualifications: - 1-5 years of experience in a similar role. - Excellent verbal and written communication skills. - Strong attention to detail and multitasking abilities. - Demonstrated leadership and decision-making skills. - Proficient in copywriting. - Familiarity with Google Analytics, email marketing tools, and social media tools like Hootsuite and GA URL builder. Location: Jaipur Join Thrillophilia to be part of India's biggest online platform for travel experiences and activities, where millions of users discover and book their dream adventures every month.,