Content Marketing Specialist

Job Location:

Only fulltime Tier 1 Grad or Post grad college or Preference on English honors and good writing skills candidate.

Job Summary

Content Marketing Manager

• Develop a comprehensive content strategy to achieve marketing goals.
• Plan and manage a

  sustainable content calendar

  across formats, including blog posts, whitepapers, case studies, newsletters, PR, product copy,

  and website content

  .
• Identify content gaps and generate content that will grow reach, engagement, and demand.
• Create content streams across corporate marketing, product marketing, and executive brand building.

Execution & Management

• Write and edit high-quality content optimized to perform for each format and channel, with a strong focus on

  website and digital channels

  .
• Develop a compelling and consistent voice for the brand and provide internal education to propagate that voice.
• Collaborate and drive outcomes with Product, Sales, Customer Success, and Design teams.
• Oversee content processes from idea to archive and establish best practices.
• Scale the content program by leveraging coworkers,

  AI-powered tools

  , and automation platforms.

Performance Analysis & SEO

• Track, evaluate, and report on content and channel performance.
• Use SEO tools to ensure best practices are followed across all content.
• Iterate based on insights to improve future content effectiveness.

Desired Profile

• 3- 5 years of experience in content strategy, editorial planning, and production for

  B2B SaaS organizations

  .
• History of measurable results across channelswebsite, blog, social media, PR, thought leadership, and sponsored content.
• Exceptional writing, editing, and storytelling skills, with a portfolio of published work.
• Demonstrated success in driving content that generates traffic, leads, or engagement.
• Solid understanding of SEO, digital marketing metrics, and

  content management systems (CMS)

  .
• Experience co-creating content with technical experts and executives.
• Excellent project management and communication skills.
• Ability to manage and execute a

  content calendar

  independently.
• Comfort with using

  AI tools

  for content creation, optimization, and analysis.

Preferred Qualifications

• Exposure to or prior knowledge of the

  U.S. healthcare industry

  .
• Familiarity with marketing automation and analytics tools.