Content Creator & Copywriter

HyFun

Position/Profile Title:

Job Location:

Preferred Qualification:

Experience:

Role and Responsibilities:

1. Shoot Social-First Content

Create engaging, high-quality videos and photos using mobile devicesReels, behind-the-scenes (BTS), snack demos, POVs, memes, etc

2. Write Scroll-Stopping Copy:

Develop impactful captions, hook lines, scripts, and voiceovers in HyFuns distinct, playful, and smart brand voice.

3. Own End-to-End Content Creation:

Ideate, script, shoot, edit (basic), and publish content across Instagram, YouTube Shorts, and similar platforms.

4. Trendspotting and Fast Execution:

Stay ahead of digital trends, jump on viral moments, and create HyFun-branded versions quickly.

5. Creative Conceptualization:

Build fresh content ideastrend-driven or originalthat can be developed into reels, video series, or campaigns.

6. Collaborate Cross-Functionally:

Coordinate with designers, editors, influencers, and brand managers to ensure cohesive content delivery aligned with marketing goals.

7. Maintain Brand Voice Consistency:

Uphold and evolve the brands tone across all digital touchpoints, ensuring consistency and relatability.

8. Mobile Editing:

Use apps like InShot, CapCut, VN, or BeatLeap to do quick edits for publishing-ready content.

9. Extensive Travel is a Must:

Be open and available for frequent travel across locations for content shoots, event coverage, and brand campaigns.

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Regards,

Vipul Patadiya - HR

HyFun Foods