Content Associate

As a Content Strategist at Nat Habit, you will play a crucial role in developing and implementing a content strategy that resonates with our target audience and aligns with our brand guidelines. Your responsibilities will include: - Developing and implementing a content strategy aligned with the company's objectives and brand guidelines. - Generating impactful content strategies through ideation and concept development that connect with consumers and reinforce brand identity. - Creating and managing content calendars to ensure timely delivery across various digital platforms. - Producing high-quality written content that engages target audiences, enhances brand awareness, and meets project specifications and deadlines. - Marketing products and services through various content formats such as blog posts, ebooks, and email campaigns. - Researching industry trends, market insights, and competitor analysis to inform content development and identify opportunities. - Writing and publishing engaging and SEO-friendly content across different platforms like articles, blog posts, website copy, social media posts, and email newsletters. - Collaborating with designers, videographers, and other stakeholders to oversee the creation of visually appealing and multimedia-rich content. - Monitoring and analyzing content performance metrics to make data-driven recommendations for continuous improvement. - Ensuring brand consistency and compliance with the company's style guide and voice across all content deliverables. - Managing and maintaining content repositories, including content management systems, to ensure organized and easily accessible content for future use. - Staying updated with industry best practices, emerging trends, and evolving content formats to enhance content marketing initiatives continually. Qualifications for this role include: - Bachelors or Masters degree with a minimum of 2 years of relevant experience. - Strong understanding of consumer psychology and creative storytelling. - Highly organized with a strong sense of ownership and bias for execution. - Collaborative, curious, and willing to experiment and learn. Join us at Nat Habit in Sector 18, Gurgaon, as we make natural living a daily habit. Visit our website at www.nathabit.in and follow us on Instagram at www.instagram.com/nathabit.in for more insights into our 100% natural beauty and wellness products inspired by ancient ayurvedic solutions.,