Content and Social Media Manager

Saras AI is the world's first AI-only higher studies institute based in the United States, on a mission to create the most student-centric higher education institution globally. Our focus is on offering degrees exclusively in AI for both students and working professionals, with a vision of making high-quality AI education accessible to all. The founding team comprises industry experts from the US and India, united by a shared goal of incorporating a personal touch of humanity into the educational experience. As a Content and Social Media Manager at Saras AI, you will be an integral part of our growing team. We are seeking a passionate and creative individual with 4 to 5 years of experience in the field. Your responsibilities will involve executing content strategies, enhancing our social media presence, and engaging with our AI-focused audience. This role offers an excellent opportunity for someone with a creator mindset and a desire to gain hands-on experience in a fast-paced environment. The position is based in Gurugram. Your key responsibilities will include assisting in ideating, creating, and publishing content across our social media channels. You will collaborate on content plans that align with our broader social, brand, and business objectives. Generating creative and on-brand content that resonates with our target audience, while adhering to our tone of voice, is essential. Monitoring and engaging with key social media trends to ensure our content remains relevant and impactful will be part of your role. Additionally, you will be responsible for developing compelling copy for social media posts, ensuring excellence in grammar, storytelling, and attention to detail. Analyzing and reporting on content performance to provide insights for future content strategies, maintaining quality control by reviewing content against brand guidelines, and coordinating multiple projects in a fast-paced environment are also key aspects of this role. Proactive engagement with stakeholders at various levels to ensure alignment with organizational goals will be crucial. To qualify for this position, you should have a creator mindset with experience in content generation from ideation to execution. 2 to 3 years of experience in social media, content creation, or a related field is required. A solid understanding of social media platforms, algorithms, and audience engagement tactics is essential. Strong copywriting skills with attention to detail and grammar, the ability to identify and capitalize on emerging social media trends, and a data-driven approach to evaluating content performance are necessary. Excellent time management skills, the ability to manage multiple tasks simultaneously, a proactive and independent work ethic, and effective collaboration with stakeholders from various organizational levels are also important qualities for this role. Preferred skills include previous experience in social media or content creation roles and strong familiarity with AI, technology, or education-related content. Join us at Saras AI to be a part of our innovative and student-centric approach to AI education.,