Job
Description
Dynamic Yield's Services team is dedicated to acquiring, engaging, and retaining customers by managing fraud and risk, enhancing cybersecurity, and improving the digital payments experience. We deliver value-added services, leveraging our expertise, data-driven insights, and execution capabilities. Our Advisors & Consulting Services team combines traditional management consulting with Dynamic Yield's rich data assets, proprietary platforms, and technologies to provide clients with powerful strategic insights and recommendations. Our teams work with a diverse global customer base across various industries, including banking, payments, retail, and restaurants. The Advisors & Consulting Services group at Dynamic Yield specializes in five key areas: Strategy & Transformation, Performance Analytics, Business Experimentation, Marketing, and Program Management. As a Consultant in Marketing , you will lead the strategy development and implementation of campaigns and engagements for our clients. You'll utilize customer data to provide deep direct marketing expertise across various channels, evaluating campaign results and adapting approaches to optimize marketing performance. Roles and Responsibilities Client Impact: Provide creative input and support deliverables and workstreams on projects across a range of industries and problem statements. Contribute to the development of marketing strategies and activities for regional and global clients by working with technology and data. Collaborate with the Dynamic Yield team to understand clients needs, agenda, and risks. Develop working relationships with client analysts/managers and act as a trusted and reliable partner. Team Collaboration & Culture: Collaborate with senior project delivery consultants to identify key findings, prepare effective presentations, and deliver recommendations to clients. Independently identify issues in a defined area of analysis, and structure and synthesize your own analysis to highlight relevant findings. Lead internal and client meetings, and contribute to project management. Contribute to the firm's intellectual capital. Receive mentorship from consulting leaders for professional growth and development. Qualifications Basic Qualifications: Undergraduate degree with work experience focused on one or more of the following fields: marketing content, digital and/or social media campaigns, digital customer experience, digital marketing, offline marketing activities/campaigns, direct response marketing. Relevant teamwork, and client, internal stakeholder, and/or vendor management experience. Advanced Word, Excel, and PowerPoint skills. Ability to perform multiple tasks with multiple clients in a fast-paced, deadline-driven environment. Ability to communicate effectively in English and the local office language (if applicable). Eligibility to work in the country where you are applying, as well as apply for travel visas as required by travel needs. Preferred Qualifications: Additional marketing experience in one or more of the following fields: marketing and campaign experience from an agency environment, search engine optimization and search engine marketing, video making (e.g., scripting, storyboard, and content), marketing content, usability labs and experience research, print production management. Global supply chain management (GSM), including sourcing new suppliers and assessing third-party production vendors. Experience with data visualization tools (e.g., Tableau, Power BI). Experience managing tasks or workstreams in a collaborative team environment with third parties. Ability to identify problems, brainstorm and analyze answers, and implement the best solutions. Relevant industry expertise and/or experience in product, sales, or marketing technology.
