CMS Lead (episerver/optimizely)

10 - 20 years

22 - 37 Lacs

Posted:10 hours ago| Platform: Naukri logo

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Work Mode

Remote

Job Type

Full Time

Job Description

We are seeking a highly skilled and experienced CMS Lead Developer to lead the design, development, and implementation of enterprise-level content management solutions. The ideal candidate should have deep technical expertise in Optimizely (Episerver), and along with a strong understanding of architectural principles, CMS best practices, and digital experience platforms. The role involves leadership, hands-on development, stakeholder communication, and mentoring a cross-functional team of developers.

Key Responsibilities

  • Lead the technical design and implementation of CMS solutions using Optimizely .

  • Architect scalable and maintainable solutions aligned with business and digital marketing goals.

  • Collaborate with business analysts, UI/UX designers, marketers, and QA teams to translate business requirements into robust CMS features.

  • Ensure CMS configurations and custom code adhere to best practices, including performance, security, and SEO.

  • Guide the migration and integration of legacy CMS platforms to modern headless or hybrid CMS models.

  • Lead code reviews, enforce development standards, and mentor junior/mid-level developers.

  • Integrate third-party services, personalization engines, search platforms, and analytics tools.

  • Troubleshoot complex issues across environments and perform root cause analysis.

  • Stay up to date with latest CMS trends, tools, and technologies.

  • Ensure content governance, versioning, and workflow processes are well-defined and implemented.

  • Support DevOps and CI/CD processes for CMS deployments.

  • Document architecture and development decisions thoroughly.

Technical Skills

  • 10+ years of professional development experience, with a strong focus on .NET-based CMS platforms.

  • Proven expertise in Optimizely (Episerver) CMS

  • Strong experience with C#, ASP.NET MVC/Core, Razor Views, and RESTful APIs.

  • Knowledge of headless CMS implementation, decoupled architecture, and JAMstack concepts.

  • Solid understanding of SQL Server, Azure, and cloud hosting for CMS applications.

  • Experience integrating CMS with CRM, Marketing Automation, Search Engines (e.g., Azure Search, Elastic), and CDNs.

  • Familiarity with frontend frameworks like Angular, React, or Vue (bonus).

  • Experience with CI/CD pipelines, Azure DevOps, Git, and automated deployments.

  • Excellent communication skills and the ability to interact with technical and non-technical stakeholders.

Soft Skills

  • Detail-oriented with a strong focus on user experience and Web App stability.

  • Excellent analytical and problem-solving skills.

  • Strong verbal and written communication abilities.

  • Ability to work independently as well as collaboratively in a cross-functional team.

Certified developer in one or more of the following:

  • Optimizely Certified Developer

  • Knowledge of GDPR, WCAG accessibility standards, and SEO optimization within CMS environments.

  • Experience leading Agile/Scrum teams and working with Product Owners/Marketing stakeholders.

  • Exposure to personalization, A/B testing, multilingual content, and multi-site setups.

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