Campaign Management Sr Analyst

Skill required: Marketing Operations - Campaign Management

Designation: Campaign Management Sr Analyst

Qualifications:Any Graduation

Years of Experience:5 to 8 years
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What would you do Individual will be responsible to manage Multichannel Campaign requests received via email/phone/OC Manage end-to-end Multi Channel campaign process for Pharma industry Individual is needed to complete tasks (deploy emails, Generate Distribution list, create workflows, Create Test data, Test workflow end to end, manage calls with the project managers) on time and error-free. Ensure progress, issues and agreements are properly documented and acted upon. Ensure all quality standards are met Follow transactions/issues tracking mechanism and capture all the details required on the tracking tool Role requires Digital Marketing Ads & Promotion creation/designThe planning, executing, tracking and analysis of direct marketing campaigns. These tasks span the entire lifecycle of a marketing campaign, from inception to launch to evaluation of result.

What are we looking for Candidate should be a graduate Minimum 2 year experience in Email/Campaign Management required. Strong verbal and written communication skills Experience in Adobe Campaign QA and Adobe Campaign Lifecycle Understanding of Automation and Framework Development Knowledge on Targeting, Action, Deliveries, Flow Control activitiesKnowledge of JavaScript, HTML 5, CSS3. Excellent experience in Test Automation framework development using Selenium, JAVA and TestNG Good to have experience in Web Application Validation, API testing, REST & SOAP APIs, Saas, MultitenancWorking knowledge of Linux, SQL platforms Excellent customer service skills and experience in customer facing role. Able to work in a highly dynamic environment and able to multi-task. Intimate knowledge of Campaign Management Best Practices and trends. Experience in Creating Complex workflows in ACM and list generation. Strong analytical knowledge in the marketing space. Impeccable time management and communication skills Project and Client (Brand team) management experience is a must. Demonstrated ability to understand customer needs and requirements; ability to proactively engage customer in the course of project management. Knowledge of how a Database works which can be leveraged for Campaign Management is a must. Knowledge of AEM - Desirable Other email delivery applications:Dream, ExactTarget, Marketo, Eloqua, Responsys Mandatory if they dont have Adobe high proficiency Knowledge of SQL and JS desirabl
Roles and Responsibilities: In this role you are required to do analysis and solving of increasingly complex problems Your day to day interactions are with peers within Accenture You are likely to have some interaction with clients and/or Accenture management You will be given minimal instruction on daily work/tasks and a moderate level of instruction on new assignments Decisions that are made by you impact your own work and may impact the work of others In this role you would be an individual contributor and/or oversee a small work effort and/or team Please note that this role may require you to work in rotational shifts
Qualification
Any Graduation