Campaign Management Sr Analyst

Job Description

Skill required: Marketing Operations - Salesforce Marketing Cloud Designation: Campaign Management Sr Analyst Qualifications: Any Graduation Years of Experience: 5 to 8 years About Accenture Accenture is a global professional services company with leading capabilities in digital, cloud and security.Combining unmatched experience and specialized skills across more than 40 industries, we offer Strategy and Consulting, Technology and Operations services, and Accenture Song all powered by the worlds largest network of Advanced Technology and Intelligent Operations centers. Our 699,000 people deliver on the promise of technology and human ingenuity every day, serving clients in more than 120 countries. We embrace the power of change to create value and shared success for our clients, people, shareholders, partners and communities.Visit us at www.accenture.com What would you do The SFMC Senior Analyst will support campaign delivery by managing segmentation, automation, and platform execution activities. You will play a key role in translating campaign logic into technical setups and ensuring quality and timeliness of marketing outputs.Key Responsibilities:Implement and monitor campaigns in SFMC using Journey Builder and Automation Studio.Write and optimize SQL queries and AMPscript for personalization and targeting.Work with business analysts and creative teams to ensure proper setup and testing.Conduct QA and troubleshoot issues in data or execution.Support documentation and reporting of campaign performance.3+ years of experience in campaign execution with 2+ years in SFMC.Solid experience with Data Extensions, AMPscript, and SQL.Ability to work independently with minimal supervision.Detail-oriented with a strong sense of ownership.Salesforce certification is a plus.Design, implement, develop & manage Salesforce Marketing Cloud. A CRM platform that allows to create and manage marketing relationships and campaigns with customers. It is an integrated solutions for customer journey management, email, mobile, social, web personalization, advertising, content creation and mgmt and data analysis. Custom scripting languages used to personalize landing pages, create applications, construct cross-channel templates or layouts. What are we looking for Campaign ManagementMicrosoft SQL ServerMySQLSalesforce Marketing Cloud Journey BuilderAdaptable and flexibleProblem-solving skillsAbility to work well in a teamAbility to handle disputesAbility to manage multiple stakeholders Roles and Responsibilities: In this role you are required to do analysis and solving of increasingly complex problems Your day to day interactions are with peers within Accenture You are likely to have some interaction with clients and/or Accenture management You will be given minimal instruction on daily work/tasks and a moderate level of instruction on new assignments Decisions that are made by you impact your own work and may impact the work of others In this role you would be an individual contributor and/or oversee a small work effort and/or team Please note that this role may require you to work in rotational shifts Qualification Any Graduation