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Paytm
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Campaign Management - Executive Manager - Offline Merchants

Campaign Management - Executive Manager - Offline Merchants

3 - 7 years

|

3 - 7 Lacs

Bengaluru Karnataka India

Posted:1 week ago| Platform: Foundit logo

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Skills Required

CleverTap Digital Marketing Campaign Management MoEngage

Work Mode

On-site

Job Type

Full Time

Job Description

Role Responsibilities:

Accelerate growth metrics such as DAU, MAU, cross-sell, and up-sell for merchant business.
Plan and execute CRM campaigns via Push, WhatsApp, SMS, Email, and In-app channels.
Conduct A/B testing and experiments to optimize user conversion across funnels.
Collaborate with cross-functional teams to ensure alignment and effective execution of campaigns.

Job Requirements:

35 years of experience with marketing and web analytics tools like CleverTap, MoEngage, Mixpanel.
Proven experience in executing large-scale digital marketing campaigns across various channels.
Strong communication and interpersonal skills for effective cross-team collaboration.
Bachelor's degree with at least 35 years of experience in digital marketing or a similar role.

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