Skill required: Marketing Operations - Campaign Management
Designation: Campaign Management Assoc Manager
Qualifications:BSc
Years of Experience:10 to 14 years
What would you do?Lead the email Team including Content Creation & Campaign creation Manage Day to Day operations of the Email team Meet team SLAs month on month Risk and issue management Individual will be responsible to manage the Email Campaign Team Individual will be responsible to ensure all deliverables for the team are completed with specified quality standards and deployed within timelines Manage team utilization and Forecast for future campaigns
Individual will be responsible to manage Email Marketing requests received via email/phone/ Teams/ Workfront Manage the communications with the Onshore team and delegate campaigns and tasks with the Offshore team
Manage end-to-end email campaign process for Pharma industry QA the campaign to ensure 100% accuracy Individual is needed to complete tasks (deploy emails,
Generate Distribution list, manage calls with the project managers) on time and error-free. Ensure progress, issues and agreements are properly documented and acted upon. Follow transactions/issues tracking mechanism and capture all the details required on the tracking tool The planning, executing, tracking and analysis of direct marketing campaigns. These tasks span the entire lifecycle of a marketing campaign, from inception to launch to evaluation of result.
What are we looking for?Candidate should be a graduate Minimum 7 years of Email Marketing Experience. Minimum 7 years of experience of working on MOS products:particularly Word, PowerPoint, Excel & Outlook. Strong analytical knowledge in the marketing space. Impeccable time management and communication skills Project and Client (Brand team) management experience is a must.
Demonstrated ability to understand customer needs and requirements; ability to proactively engage customer in the course of project management. Managing client expectations with regards to Governance Good at interacting with clients over phone or email Strong Team Management, with atleast 4 years experience managing people
Strong with KPI, SLA and operational metrics Working experience with content management. Quick learner and ability to highlight risks and issues Ability to honor commitments and deadlines on assigned tasks Ability to prioritize tasks, complete assignments and Multitask. Working experience on JIRA or Workfront would be an advantage Flexibility to work across shifts
Roles and Responsibilities:
In this role you are required to do analysis and solving of moderately complex problems Typically creates new solutions, leveraging and, where needed, adapting existing methods and procedures The person requires understanding of the strategic direction set by senior management as it relates to team goals
Primary upward interaction is with direct supervisor or team leads Generally interacts with peers and/or management levels at a client and/or within Accenture
The person should require minimal guidance when determining methods and procedures on new assignments Decisions often impact the team in which they reside and occasionally impact other teams Individual would manage medium-small sized teams and/or work efforts (if in an individual contributor role) at a client or within Accenture Please note that this role may require you to work in rotational shifts