Campaign Associate

As an Associate Campaign Manager at Adfluence Hub, a leading influencer marketing agency in Noida, you will play a pivotal role in executing impactful and authentic campaigns for our clients. Your primary responsibility will be overseeing the strategic execution of large-scale micro and nano influencer campaigns, ensuring they meet our high standards for audience quality and engagement. Your key responsibilities will include influencer sourcing and relationship management. You will identify and onboard relevant influencers, negotiate competitive pricing, and cultivate long-term relationships to achieve monthly sign-up targets. Building and maintaining a robust network of micro-influencers is essential for efficient campaign scaling. Additionally, you will be responsible for analytics and performance tracking. Utilizing data-driven insights, you will track and analyze campaign performance, focusing on ROI, engagement, and conversions. By leveraging analytics tools and the ADF tech platform, you will monitor influencer impact and optimize campaigns, delivering post-campaign reports with actionable insights for continuous improvement. Process optimization and automation will be another crucial aspect of your role. You will implement streamlined workflows for influencer onboarding and campaign execution, utilizing tools like Google Spreadsheets to automate tracking and reporting. Collaborating with platform and tech teams, you will enhance influencer recruitment and campaign scalability. Key Performance Indicators (KPIs) for this role include timely campaign execution, comprehensive tracker maintenance, influencer satisfaction levels, campaign performance metrics, and influencer onboarding efficiency. To excel in this role, you should have a minimum of 1+ years of experience in influencer marketing, with a focus on micro-influencer campaigns. Experience in the Beauty and Personal Care industry is a plus. Core competencies required include influencer relationship management, project management, communication & negotiation, strategic thinking, and data analysis. In terms of technical skills, proficiency in Google Spreadsheets, analytics tools, basic video editing, and email communication platforms is essential. Professional attributes such as being results-driven, proactive, detail-oriented, and a team player are highly valued at Adfluence Hub. Our company culture values creativity, collaboration, and a positive work environment. We are committed to fostering growth and development, both professionally and personally, and strive to create an inclusive and supportive workplace for all team members. If you are passionate about innovation, collaboration, and campaign success, we invite you to join our team at Adfluence Hub.,