Business Head - Interiors

the Metaphors'the WithBusiness Head Metaphor Interiors

About Metaphor Interiors

Metaphor Interiors is the dedicated interior design and build division for Organo Eco Habitats, serving conscious homeowners who value sustainability, style, and thoughtful living. We create modular, meaningful, and project-specific interior solutions for Organo families.

Role Purpose

To lead and grow Metaphor Interiors as a high-performing interior solutions business within Organo, with a clear focus on delivering design excellence, operational efficiency, customer satisfaction, and commercial success.

Key Responsibilities

Business Leadership & Strategy

• Own the P&L for Metaphor Interiors: drive revenue, manage costs, and deliver profitability.
• Lead annual planning, budgeting, and forecasting aligned with company goals.
• Translate the strategic vision into executable quarterly plans across sales, design, and operations.

Sales & Customer Conversion

• Drive sales performance and achieve a minimum 80% conversion rate from Organo homebuyers.
• Engage directly with high-value customers to close deals and upsell packages (Furniture, Artifacts,

Add-ons).

• Collaborate with Marketing and CRM teams to craft compelling service narratives and improve touchpoints.

Service Development & Modularization

• Standardize Metaphors design+build offerings into curated, budget-based packages.
• Roll out Interior Design & Build as a Service (IDBaaS) model across Organo projects.
• Oversee creation of design catalogs, finish boards, and specification kits.

Team & People Management

• Build, lead, and mentor a high-performing team of interior designers, site engineers, and project

coordinators.

• Define clear KRAs for each team member and conduct quarterly performance reviews.
• Nurture a culture of ownership, speed, design integrity, and shameless accountability.

Project Execution & Vendor Oversight

• Own project timelines, cost control, and quality delivery across 5-7 concurrent projects with a

monthly execution completion of 10 homes in each project.

• Implement empanelment of quality contractors and suppliers backward integration (men,

materials, machines, delivery) to improve speed and control.

Build and manage a vetted vendor ecosystem with price-tiered material and product options.

Process & Quality Control

• Implement design-to-execution SOPs, quality checklists, and feedback loops.
• Minimize revision cyces and ensure design intent is maintained on site.
• Leverage tech tools (SketchUp, WhatsApp Business, CRM Tools, ClickUp, SAP) to track workflow.

Stakeholder Collaboration

• Work closely with Organos Product Design Studio, Delivery Team, and CRM team.
• Align interior offerings with master planning, landscape, and architectural narrative.
• Coordinate with Sales, Branding, and Procurement for smoother customer journey.

Ideal Candidate Profile

Experience:

• 10+ years of experience in interior design-build, turnkey solutions delivery.
• Proven experience in leading a team and managing a P&L of 15 Cr or more annually.
• Experience with modular design, productized interiors, or large-scale residential interiors is

preferred, with average Budget of Rs.35+ Lakhs each

Skills:

• Strong business acumen with deep design sensitivity.
• Excellent communication, presentation, and sales conversion skills.
• Team building, delegation, and leadership in fast-paced environments.
• Familiarity with tech tools for design, tracking, costing, and reporting.

Mindset:

• Committed to Customer Success and Business Success
• Ownership-driven and self-starting.
• Hands-on leader with great interpersonal skills
• Empathetic leader who understands design, construction, and client psychology.
• Comfortable working in a mission-aligned, sustainability-focused company.

What Success Looks Like (First 12 Months)

• Metaphor achieves 30 Cr in revenue with agreed profit per project.
• IDBaaS is launched and adopted across at least 3 Organo projects.
• 80%+ of Organo families opt into interior packages.
• 100% of design packages are standardized and install-ready within Q2.
• Team operates with clarity, speed, and ownership.

Perks & Culture

• Opportunity to co-create and lead conscious interiors for Indias first rurban eco-communities.
• A collaborative, transparent work environment with empowered teams.
• Exposure to cross-disciplinary work in architecture, sustainability, and community development.