Business Development Manager - Direct Sales - Noida

About the Role:

Business Development Manager (BDM)

Key Responsibilities :-

Team Leadership & Performance Management

? Lead, motivate, and manage a team of 810 Business Development Associates (BDAs) to achieve individual and collective sales targets.

? Monitor team performance through KPIs, provide regular feedback, and implement strategies to enhance productivity and conversion rates.

Lead Generation & Prospecting

? Oversee the identification and qualification of potential students or parents through outbound calls, digital outreach, and referrals.

? Ensure consistent and high-quality lead generation processes aligned with target audience profiles.

Consultative Selling

? Guide the team in engaging prospects to understand their learning goals, challenges, and aspirations, and recommend the most suitable courses or programs.

? Foster a customer-centric sales approach that builds trust and long-term relations

Sales Presentations & Demos

? Supervise the execution of virtual and in-person counseling sessions, ensuring impactful product presentations that clearly communicate program value and outcomes.

? Support team members in handling objections and closing enrollments effectively.

Pipeline Management

? Manage and track the entire sales funnel through CRM tools (e.g., Salesforce, Zoho CRM), ensuring accurate data entry, timely follow-ups, and optimized conversion rates.

? Analyze pipeline metrics to identify gaps and implement corrective actions.

Cross-Functional Collaboration

? Coordinate with marketing, academic, and operations teams to ensure smooth lead flow, efficient student onboarding, and high levels of learner satisfaction.

? Provide feedback to internal teams to align campaigns and offerings with market needs.

Target Achievement

? Drive the team to meet and exceed weekly and monthly enrollment and revenue goals.

? Develop incentive plans and performance tracking mechanisms to sustain motivation and accountability.

Feedback & Continuous Improvement

? Collect and analyze feedback from students and parents to refine sales strategies, marketing campaigns, and program offerings.

? Stay updated on market trends and competitor strategies to enhance sales effectiveness.

Required Skills & Qualifications:

? Education: Bachelor's degree in Business, Marketing, Education, or a related field (MBA preferred).

? Experience: 36 years of experience in business development, sales, or team management, preferably within the EdTech industry.

? Proven track record of leading sales teams, driving high-performance culture, and achieving or exceeding revenue and enrollment targets.

? Strong expertise in consultative and solution-based selling, with the ability to design and implement effective sales strategies.

Note - The candidate should be comfortable with travelling, as the role requires field visits.

Interested candidates can email CV at [HIDDEN TEXT].