Business Development Executive

2 - 7 years

3 - 5 Lacs

Posted:2 weeks ago| Platform: Naukri logo

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Job Type

Full Time

Job Description

Role Summary:

business development

Interested candidate with relevant experience can send their resume to

OR WhatsApp:

Key Responsibilities:

Business Development

  • Identify new business opportunities: school promoters, investors, existing schools needing consulting/support etc.
  • Build and manage a sales/BD pipeline from lead generation to proposal/pitch to closing.
  • Primarily handle inbound/generated leads

    received through digital channels, campaigns and networks.
  • Develop proposals, presentations and pitches customized to client needs.
  • Maintain relationships with prospective and current clients to ensure high satisfaction and identify opportunities for upselling or crossselling.
  • Collaborate internally with academic & operations teams to deliver client proposals and projects.
  • Keep track on market trends, competitor landscape and opportunities in the education sector.

Digital Marketing

  • Develop, plan and execute digital marketing strategies (SEO, SEM, social media, email, content marketing) to generate leads and strengthen brand presence.
  • Create, schedule and manage content across digital channels: website, blog, social media, newsletters etc.
  • Monitor, analyze and report on digital campaigns, use data and analytics (e.g., Google Analytics) to optimize performance, traffic, conversions, engagement, ROI.
  • Manage paid digital campaigns (Google Ads, social media ads) to reach target audiences effectively.
  • Ensure all digital material is onbrand and in line with company's messaging and visual identity.

Qualifications & Skills:

  • Bachelors degree in marketing, Business Administration, Education Management, or related field. MBA or equivalent is a plus.
  • Experience in digital marketing and business development, preferably in education, consulting, or services sector.
  • Strong understanding of digital marketing tools, platforms and best practices (SEO, SEM, social media advertising, content marketing, email marketing).
  • Excellent communication, presentation and negotiation skills.
  • Good analytic skills, ability to work with data to derive insights and make decisions.
  • Selfmotivated, targetdriven, ability to work independently and as part of a team.
  • Comfortable with outreach, networking and client meetings (onsite/online).

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