Business Development Executive

Key Accountabilities:

Key Accountabilities

Key Performance Indicators

Planning & execution of marketing and sales promotional activities

§ Assist the Centre Manager/Director in preparing and implementing centre level marketing activities

§ Ensure that the marketing plan is adhered to and all scheduled activities are executed efficiently

§ Create awareness of IANT Courses and subsequent career prospects

§ Conduct promotional events and activities in the territory e.g. presentations and seminars in colleges and institutes, house visits, workshops, advertising in print media, hoardings, career fairs etc.

§ Generate a healthy and high enquiry rate from the database created from activities conducted and assist the councellor in converting the same into budgeted enrolments

§ Coordinate with the councellor to conduct house visits of prospects and ensure conversion into budgeted enrolments

§ Handle enrolment and instalment related cash transactions

Track Competition

§ Execute Market Intelligence activities to understand the competitor’s strategies and success thereon

Data Management

§ Maintain MIS related to marketing activities conducted in an orderly and timely fashion

§ Number of Walk-ins

§ Number of workshop events conducted

§ Cost per Enquiry

§ Deviations from the marketing plan

§ Database to enquiry conversion rate

§ Number of house visits in a month

§ Local Market share

5. Operating Environment:

§ Responsibility for meeting enquiry targets for the centre in an environment of increasing competitive intensity.

§ Being the market leader, IANT is constantly under threat from competitors on both price and quality fronts, hence the job-holder should create awareness and effectively communicate Jetking Advantage to our target audience

6. Communication & Working Relationships:

Internal

§ Reporting relationships with the Centre Manager and direct reportees

§ Ongoing communication with the Counselor

External

§ Ongoing communication with the schools, colleges and universities to strengthen relations for conducting promotional activities

7. Decision Making:

§ Assist the Centre Manager in devising the sales and marketing plan for the centre

§ Responsible for conducting marketing activities for the centre

8. Qualifications, Experience, Knowledge & Skills:

Job Type: Full-time

Pay: ₹15,000.00 - ₹30,000.00 per month

Schedule:

• Day shift

Supplemental Pay:

• Commission pay
• Performance bonus

Education:

• Bachelor's (Preferred)

Experience:

• Business development: 1 year (Required)
• total work: 1 year (Required)

Language:

• English , Gujarati and Hindi (Required)

Work Location: In person

Expected Start Date: 23/06/2025