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1.0 - 5.0 years
0 Lacs
delhi
On-site
As a Brand Strategist, your role will involve developing, executing, and managing brand positioning, messaging, and marketing initiatives for our clients. You will be responsible for enhancing brand equity and market positioning by implementing brand strategies based on market research, competitor analysis, and consumer insights. Collaborating with cross-functional teams, including content, social media, SEO, PPC, and design, will be crucial to ensure brand consistency across all digital platforms. Crafting compelling brand narratives, messaging frameworks, and positioning statements tailored to digital audiences will be a key aspect of your role. You will oversee brand campaigns across digital and social media platforms, ensuring alignment with client objectives, and monitor brand performance using digital analytics tools to provide optimization recommendations. Additionally, you will develop guidelines for brand voice, visual identity, and tone across all digital communication channels and stay updated with industry trends to keep client brands relevant. To be successful in this role, you should have a Bachelor's or Master's degree in Marketing, Business, Communications, or a related field, along with 1-4 years of experience in brand strategy or marketing, preferably in a digital marketing agency. A strong understanding of digital branding principles, consumer psychology, and online marketing trends is essential. Excellent communication, storytelling, and presentation skills are required, along with proficiency in data analysis, market research, and brand performance metrics. Experience in working with creative teams, digital marketers, and cross-functional stakeholders is beneficial, and proficiency in tools like Google Analytics, social media insights, and brand monitoring platforms is a plus. A creative mindset with a keen eye for detail will also be valuable in this role.,
Posted 1 week ago
2.0 - 6.0 years
0 Lacs
haryana
On-site
As a Senior Brand Strategist in the Education Sector at Rite Angles Consulting, a niche brand and marketing consulting firm in Gurugram, you will have the opportunity to work exclusively with Education Brands including K-12 schools, universities, and edtech platforms. Your role will involve crafting strategic narratives and integrated marketing strategies that drive enrollments, elevate perception, and transform education experiences. With over two decades of sector expertise, our firm brings deep insight and bold creativity to every engagement. We are looking for a talented individual who possesses a strong creative foundation and sharp analytical abilities to develop compelling brand narratives for our clients in the education space. A degree in design, branding, or communication from a premier design institute such as NID, NIFT, MIT Institute of Design, Srishti, Pearl Academy, or similar top-tier design schools in India is mandatory for this role. Your key responsibilities will include developing differentiated, insight-led brand strategies tailored for education clients, translating these strategies into powerful brand stories across various channels, collaborating closely with creative teams and client stakeholders to maintain narrative and visual consistency, and monitoring brand and marketing performance metrics to recommend strategic adjustments. The ideal candidate will have prior experience in a creative agency or branding consultancy, a proven ability to synthesize research into strategic direction, strong written and verbal communication skills, exposure to branding and consumer psychology, and the ability to manage multiple client accounts and deadlines with agility. Joining our team will allow you to work at the intersection of creativity, strategy, and impact in the education sector. You will be part of a close-knit, founder-led team that offers high ownership and learning opportunities. Our culture values ideas, initiative, and storytelling, providing you with a dynamic and rewarding work environment.,
Posted 1 month ago
1.0 - 5.0 years
0 Lacs
maharashtra
On-site
As a Logo Designer & Brand Strategist at Poki Studios, you will be part of our Mumbai-based team, with the opportunity for hybrid work. We are seeking a talented individual who excels in designing logos and graphic materials, and has a passion for working on creative and engaging projects. If you are located in Mumbai and are able to collaborate at our studio at least 3 times a week, and are dedicated to continuous learning and expanding your creative abilities, we are eager to review your portfolio. The ideal candidate should possess a minimum of 1 year of work experience in the field. At Poki Studios, we are a close-knit team that focuses on impactful projects that inspire us. If you thrive in a dynamic environment and are motivated by exciting challenges, we encourage you to share your portfolio with us for further consideration. Let's connect and explore how your skills and vision align with our team's mission.,
Posted 1 month ago
3.0 - 7.0 years
0 Lacs
surat, gujarat
On-site
We are seeking a passionate and creative Brand Strategist to join our team. The ideal candidate should either be based in Surat or willing to relocate. If you possess a deep understanding of how to shape and grow a brand, we are excited to engage with you. Key Responsibilities: - Develop and execute strategies to enhance brand awareness and brand building. - Strategize and implement brand campaigns across digital and print media platforms. - Collaborate with design, content, and product teams to ensure consistent brand messaging in all communications. - Monitor brand performance regularly and make necessary adjustments to strategies. - Enhance brand awareness through experiential marketing and collaborations with influencers. - Conduct market research and gather consumer insights to identify opportunities for brand growth. - Work closely with sales and product teams to align brand initiatives with the customer experience. - Utilize AI tools proficiently to streamline processes and increase efficiency. - Manage budgets effectively and liaise with agencies/vendors as required. If you believe that you are the right fit for this role, we look forward to connecting with you.,
Posted 1 month ago
2.0 - 6.0 years
0 Lacs
ahmedabad, gujarat
On-site
As a Brand Strategist at Dev Opus Pvt Ltd, located in C.G Road, Ahmedabad, you will be instrumental in shaping the identity and positioning of brands across various industries. Your primary responsibilities will revolve around researching market trends, analyzing customer insights, and devising strategies that foster brand growth, consistency, and loyalty. Collaboration with marketing, creative, and sales teams will be essential to ensure that all brand touchpoints are aligned with the brand's vision, mission, and objectives. Your passion for brand storytelling, understanding market dynamics, and crafting strategies that resonate with target audiences on an emotional level will be key in this role. Your main tasks will include developing comprehensive brand strategies to elevate brand positioning, visibility, and customer loyalty. This will involve conducting thorough market research and competitor analysis to identify trends, opportunities, and challenges. Analyzing consumer insights and behaviors will play a crucial role in informing brand strategy and decision-making. Working closely with cross-functional teams, you will define brand messaging, tone, and visual identity guidelines to maintain consistency across all marketing channels. Monitoring brand performance and adjusting strategies to maximize impact and ROI will be an ongoing focus. You will also create compelling brand stories that resonate with target audiences and set the brand apart in the marketplace. In addition to developing go-to-market strategies for new products or services, you will oversee branding projects from conception to execution, ensuring that all deliverables meet high-quality standards. Your role will also involve presenting strategies and campaign ideas to internal teams and clients, supported by data-driven insights. To excel in this role, you should have proven experience as a Brand Strategist or in a similar role within a marketing, advertising, or creative agency. An in-depth understanding of branding principles and the ability to apply them across various industries is crucial. Strong research skills, excellent communication abilities, and creative thinking are essential qualities. Proficiency in brand management tools and platforms, knowledge of digital marketing and social media trends, and a knack for project management are also desirable. If you possess a degree in marketing, communications, business, or a related field, it will be considered a plus. This job description underscores the significance of strategic thinking, creativity, and collaboration in driving successful brand strategies. Feel free to reach out if you require any further adjustments!,
Posted 1 month ago
3.0 - 7.0 years
0 Lacs
chennai, tamil nadu
On-site
As a Brand Strategist with 3-4 years of experience, you will be responsible for developing and implementing brand-building projects that contribute to the overall marketing objectives. Your role will involve gathering feedback from sales and analyzing consumer behavior to define the company's positioning. You will be expected to craft a differentiation strategy and create guidelines that define the company's voice both online and offline. In this role, you will work closely with the creative team to brief them on various marketing projects such as ebooks, email campaigns, and advertising banners. Conducting competitive research to identify strengths and weaknesses, designing promotional campaigns for new products and markets, and developing the social media strategy will be key aspects of your responsibilities. Additionally, you will be required to assess the performance of advertising campaigns and events, analyze market trends, and identify new opportunities and challenges. An ideal candidate for this position would have an excellent understanding of the full marketing mix, experience in developing marketing strategies based on market segmentation, data-driven thinking, creativity, and strong communication and writing skills. A degree in Marketing or a relevant field would be preferred.,
Posted 1 month ago
5.0 - 9.0 years
0 Lacs
haryana
On-site
As a Brand Strategist at Rasta in Gurgaon, your primary role will be to comprehend and appreciate a brand's objectives, challenges, and opportunities to develop effective creative strategies and communication plans across various media channels. This will involve leveraging components such as Cultural Insighting, Creative Planning, and Media Execution. Working closely with a team of Brand Executives and other collaborators, you will be responsible for formulating and implementing Campaign and Content strategies. Your key responsibilities will include setting and managing customer expectations for both long and short-term accounts, ensuring high-quality creative strategy and media delivery, managing team performance and morale through OKRs and Rasta principles, nurturing relationships with directly managed brands, and contributing to Rasta's growth through internal initiatives and participation in new business dialogues. To excel in this role, you should possess at least 5 years of experience in Planning, Account Management, or Creative Direction within a Brand, Creative Studio, or Design House. A degree in Communication, Management, or Business is preferred along with exceptional communication and presentation skills. You should have a keen interest in learning about new tools, trends, and frameworks, a track record of delivering flawless projects, a hands-on approach to problem-solving, and exposure to various media formats for creative execution such as Digital, Print, OOH, and Partnerships.,
Posted 1 month ago
3.0 - 7.0 years
0 Lacs
haryana
On-site
Are you a creative and strategic thinker with a passion for branding Maxperience is seeking a talented brand strategist to join our dynamic team. As a brand strategist specializing in automobile clients, you will play a vital role in developing and implementing comprehensive marketing strategies for our clients. If you possess a deep understanding of marketing principles, market research, and campaign development, we want to hear from you! Conducting in-depth market research to identify trends and opportunities for brand growth will be a key responsibility in this role. You will also be expected to develop and execute innovative marketing campaigns that resonate with the target audience. Collaboration with cross-functional teams to ensure brand consistency across all channels is crucial. Additionally, creating compelling presentations to effectively communicate strategic recommendations and analyzing campaign performance data to measure effectiveness and make data-driven decisions are essential aspects of this position. Staying current on industry trends to inform future strategy is another important task you will undertake. If you are a strategic thinker with excellent presentation skills and a passion for branding in the automotive industry, we want to hear from you! Join us at Maxperience and play a significant role in shaping the future of our brand. Apply now to be a part of our innovative team. About Company: Maxperience is a leading experiential marketing company in the automotive space. We specialize in designing and delivering immersive motoring experiences, brand activations, and content-driven campaigns that enable brands to connect with their audiences in meaningful ways. With a profound passion for automobiles and over a decade of experience, we have collaborated with renowned brands such as Hero MotoCorp, MG Motor, Suzuki Motorcycles, Hyundai, CEAT Tyres, Royal Enfield, Ford, Apollo Tyres, BYD, Mobil, Red Bull, and many more. At Maxperience, we firmly believe that motoring forms the DNA of every experience we create. Whether it's a large-scale event, a curated journey, or engaging content, we infuse creativity, precision, and energy into every project we undertake. We are a collaborative and hands-on team that values curiosity, innovation, and integrity. We empower young professionals with real responsibilities and industry exposure. If you are passionate about storytelling, creating immersive experiences, and engaging in automotive-related activities, we would be thrilled to have you on board.,
Posted 1 month ago
3.0 - 4.0 years
8 - 11 Lacs
Bengaluru
Work from Office
Roles and Responsibilities: Define, plan, and execute brand research - primary and secondary. Plan & Conduct primary research by way of interviews, site visits, focus groups, etc. Plan & Conduct secondary research by way of brand audits and SWOT analyses to assess strengths, weaknesses, opportunities, and threats. Develop brand positioning statements and value propositions that differentiate the company in the marketplace. Collaborate with creative teams to develop compelling visual assets, marketing collateral, and brand campaigns. Present brand strategies, recommendations, and campaigns Stay updated on industry trends, consumer preferences, and emerging technologies to recommend innovative brand strategies and tactics. Qualifications: Bachelors degree in Marketing, Communications, or a related field. Demonstrable experience as a Brand Strategist, Brand Manager, or similar role with a minimum of 4-5 years in brand development and management. Experience in developing and launching successful brand campaigns. Strong analytical skills and ability to interpret data, consumer insights, and market research findings. Creative thinker with a strategic mindset and a strong understanding of brand identity and positioning. Excellent communication, presentation, and interpersonal skills, with the ability to influence and collaborate effectively. Strong leadership and management skills. Ability to prioritise and manage multiple projects and deadlines in a fast-paced environment. Proficiency in branding tools and software, as well as Google Workspace and project management tools.
Posted 2 months ago
1.0 - 3.0 years
6 - 6 Lacs
Pune
Work from Office
Job Overview: We are looking for a Client Servicing & Content Strategist who will act as a strategic partner for our clients, crafting impactful marketing communication strategies that drive engagement and business growth. This role requires a deep understanding of content planning, brand storytelling, and digital marketing strategies to help clients achieve their objectives effectively. Key Responsibilities: 1. Strategic Consultation & Planning a. Serve as the primary digital marketing consultant for clients, understanding their brand, goals, and target audience. b. Develop and execute comprehensive content and marketing communication strategies that align with client objectives. c. Guide clients on brand positioning, content narratives, and messaging frameworks to ensure consistent and compelling storytelling across platforms. 2. Campaign Execution & Optimization a. Lead the planning and execution of digital marketing campaigns, including social media, paid advertising, SEO, and content marketing. b. Collaborate with internal teams to develop creative content plans that engage audiences and drive measurable results. c. Stay updated on industry trends, competitor activities, and audience insights to provide proactive recommendations. 3. Client Relationship & Performance Management a. Maintain strong client relationships, ensuring clear communication and alignment on expectations. b. Monitor campaign performance, provide data-driven insights, and refine strategies accordingly. c. Share monthly reports with actionable insights, along with timely invoice processing and payment follow-ups. 4. Business Growth & Upselling a. Identify opportunities for upselling and cross-selling additional services that align with client needs. b. Work closely with the internal team to develop scalable marketing strategies that support both client success and company growth.
Posted 3 months ago
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