Job
Description
Job Title: Brand Manager Location: Gurgaon, Haryana Organization: Our client is a global leader in bathroom and lighting solutions, known for innovative, high quality products and a strong focus on sustainability and customer service. Overview: We are seeking a dynamic and experienced Brand Manager to lead strategy and execution for a premium bathware brand positioned in the luxury segment. This role offers the opportunity to shape brand perception, drive integrated marketing efforts, and collaborate cross-functionally to enhance customer engagement and market share. Key Responsibilities: Develop and execute brand strategies aligned with the brand's luxury positioning and business objectives. Plan and manage 360° marketing campaigns , including digital, print, retail, PR, and experiential marketing. Own and evolve the brand narrative , ensuring consistency across all customer touchpoints. Collaborate with product development teams to influence product roadmap and launch strategies. Work closely with sales, design, retail and Marcom teams to drive brand visibility and consumer engagement. Conduct market and competitor analysis to identify trends , insights, and growth opportunities. Monitor and report on campaign performance and brand health metrics ; drive optimizations. Oversee brand guidelines, visual identity , and content tone across all channels. Support global brand initiatives and contribute to international brand expansion strategy. Qualifications & Skills: Bachelor’s degree in Marketing, Business, or related field; MBA must. 8–10 years of brand management experience, preferably in luxury, lifestyle, or premium consumer goods. Deep understanding of branding, consumer psychology, and high-end positioning. Strong creative judgment and storytelling ability. Excellent communication, project management, and cross-functional collaboration skills. Experience with digital marketing, social media, and retail marketing. Highly detail-oriented with an eye for design and aesthetics. Ability to think both strategically and tactically in a fast-paced environment. Why Join: Be part of a brand that redefines bath spaces through design, innovation, and craftsmanship. This is your chance to play a pivotal role in elevating the luxury experience for discerning consumers. Show more Show less
