Brand Manager - Partnerships

About Cult:

Our vision:

Role Summary:

Key Responsibilities:

Creative Ideation & Pitch Support:

• Partner with the Monetization team to develop compelling ideas, concepts, and narratives for potential brand collaborations.
• Design pitch stories that show brands how they can authentically plug into Cult?s fitness, lifestyle, and community ecosystem.

Content & Campaign Development:

• Lead the ideation, scripting, and creative planning of branded content (On-ground activations, digital assets, on-app, social media integrations, center branding, sampling touchpoints, etc.).
• Ensure every partnership activation reflects Cult?s brand ethos while delivering on partner objectives.

Execution Excellence:

• Oversee execution of branded collaborations across centers, app, and digital platforms ensuring quality, consistency, and impact.
• Work with creative, design, and production teams to deliver seamless experiences for both cult members and brand partners.

Cross-Functional Collaboration:

• Act as a voice of the Brand in partnership discussions balancing partner needs with Cult?s brand integrity.
• Collaborate with Monetization, Creative, Media, and Operations teams for smooth execution across touchpoints.

Measurement & Impact:

• Support post-campaign analysis by gathering qualitative and quantitative impact reports. Share insights and best practices to improve partnership executions continuously.

Skills & Experience:

• 3-5 years of experience in brand marketing, content, or creative strategy ideally within lifestyle, fitness, agency, or start-up ecosystems.
• Strong creative and storytelling skills able to turn brand objectives into fresh, engaging concepts.
• Experience in campaign execution across on-ground and digital platforms.
• Strong collaboration and project management skills, comfortable coordinating across multiple teams and stakeholders.
• A sharp eye for detail, design, and brand consistency.
• Passion for fitness, wellness, and lifestyle culture is a big plus.