B2B Marketing Specialist in Bangalore

Job title: B2B Marketing SpecialistLocation: JP Nagar, BangaloreJob type: Full-time (on-site)Working days: 6 daysExperience: 12 yearsImmediate Joiners required

Key Responsibilities

• Client engagement & presentations:
• Conduct product demos and presentations for corporate clients, institutions, and partner organizations.
• Understand client requirements and recommend the right solutions.
• Prepare reports, proposals, and presentations as needed.
• Lead generation, outreach & marketing activities:
• Identify potential B2B clients and generate leads through calls, emails, events, and campaigns.
• Follow up with prospects and move them through the sales funnel. Support and execute BTL marketing activities & collaborate with marketing teams to create outreach strategies.
• Assist in planning and running marketing campaigns to attract corporate or institutional clients.
• Market/Competitor research & relationship management:
• Study market trends, competitor offerings, and customer needs.
• Share insights to improve marketing strategies and product positioning.
• Build strong relationships with existing and new clients.
• Ensure a smooth onboarding experience and support post-demo queries.
• Coordination & team support:
• Work closely with sales, product, and marketing teams.
• Support field activities, events, and training sessions whenever required.
  

About Company: We, at Career Shapers (a part of Exzellenz Career Shapers Private Limited), are a team of young professionals dedicated to the advancement of students. Students could think of us as a friendly neighborhood guide who will handhold them from making the right career choice, choosing the right course/institution. Our innovative offerings have been designed exclusively for students aspiring to get into engineering and medicine.