Digital Marketer (IT & Software Development) Location: Gurugram (Sector 42, Golf Course Road) - Work from Office Employment Type: Full-Time Interview Mode: Walk-in Interview / In-Person Interview Experience: 1-4 Years Salary: 3.75 LPA to 5.5 LPA About Us: Avidion Softwares is a newly established company based in Gurugram. We are building our first core team to lay the foundation for impactful IT and software development projects. Joining us at this stage offers the opportunity to grow with the company and take on a versatile role with dynamic responsibilities. Role Overview The Digital Marketer will be responsible for planning, executing, and optimizing digital marketing strategies to promote the company's software development services. They will work on SEO, content marketing, PPC campaigns, and branding to generate high-quality leads and increase brand awareness in the IT industry. Key Responsibilities 1. Lead Generation & Outreach (Inbound + Outbound) Develop and execute B2B lead generation campaigns to attract potential clients from IT, SaaS, AI, and software domains. Drive outreach via LinkedIn (using LinkedIn Sales Navigator) , direct messages, InMail's, comments, and engagement posts. Identify and connect with prospects via freelance platforms like Upwork, Freelancer, Clutch, Fiverr, and Good Firms . Generate and qualify leads from inbound inquiries, referrals, web forms, email campaigns, and strategic outreach. Run paid campaigns (Google Ads, LinkedIn Ads, and Facebook Ads) to capture targeted traffic and conversions. Collaborate with founders and sales teams to refine messaging and prospect targeting. 2. Content Marketing & Brand Awareness Create and manage high-quality content including blogs, whitepapers, case studies, email copy, and landing pages . Write on technical subjects such as AI, Web3, SaaS, DevOps, Cloud, Enterprise Software , and Software Development. Optimize all content using SEO tools like Ahrefs, SEMrush, SurferSEO , and integrate keyword strategies. Collaborate with technical teams to ensure accuracy and industry relevance in content. 3. Social Media Marketing & Community Engagement Manage company profiles on LinkedIn, Twitter, YouTube, Facebook, Threads , and relevant tech communities. Conduct direct outreach via DMs, comments, and targeted engagement on social media to spark conversations. Plan and schedule campaigns and posts using tools like Buffer, Hootsuite, or Meta Business Suite. Build an engaged audience by regularly participating in IT forums, SaaS discussions, start up communities, and LinkedIn groups. 4. Website Management & Analytics Ensure the website is optimized for conversion, performance, and SEO . Use tools like Google Analytics, Hotjar, Search Console , and A/B testing to track performance and improve the user journey. Coordinate with UI/UX designers to enhance website structure, CTAs, landing pages, and funnel strategies. 5. AI-Powered Marketing & Automation Use AI-based marketing tools such as Chat GPT, Jasper AI, Copy.ai, Mailmodo, and Instantly.ai to automate engagement and content creation. Implement AI chatbots for lead qualification and website interaction. Leverage CRM and marketing automation tools (e.g., HubSpot, Zoho, or Freshmarketer) for personalized nurturing. 6. Partnerships & Channel Development Explore and build partnerships with tech companies, marketing agencies, SaaS firms, Chartered Accountants , and other B2B networks for cross-referrals. Assist in identifying collaboration opportunities with industry influencers or startup communities. Track and maintain records of leads, partnerships, and funnel performance. Required Skills & Experience 0 to 2+ years of experience in digital marketing and lead generation, preferably in an IT, SaaS, or software development company . Strong hands-on skills in: SEO (on-page, off-page, technical) PPC (Google Ads, LinkedIn Ads, Meta Ads) Content marketing (blogs, case studies, email marketing) Social media outreach Working knowledge of: LinkedIn Sales Navigator Freelance platforms (Upwork, Freelancer, Clutch, etc.) Marketing tools (Google Analytics, HubSpot, Ahrefs, SEMrush) AI tools (ChatGPT, Copy.ai, Jasper AI) Understanding of B2B sales funnels, SaaS marketing , and lead qualification frameworks . Preferred Qualifications Bachelor's/Master's degree in Marketing, Mass Communication, Business Administration , or a related field. Certified in Google Ads, SEO, HubSpot Marketing , or AI-based digital tools. Familiarity with tools like Canva, Figma , or email campaign tools is a plus.
Job Description for UI/UX Designer Location: Gurugram (In-office) Experience: 1-3 years Qualifications: Bachelors or Masters degree in Interaction Design, Visual Communication, Animation, or related fields from a recognized institution. A compelling portfolio demonstrating expertise in UI/UX, interactive web design, animated websites, mobile applications, and immersive 3D design. Key Responsibilities: Create wireframes, prototypes, and high-fidelity UI designs using Figma . Develop and maintain design systems, components, and style guides . Collaborate with developers and project managers for smooth design-to-development handoff . Conduct user research, usability testing, and feedback analysis to improve designs. Stay updated with the latest UI/UX design trends and best practices . Required Skills: Expertise in Figma auto-layout, variants, interactive components, and prototyping. Strong understanding of responsive design and accessibility standards . Basic knowledge of HTML, CSS, and front-end workflows (preferred). Good eye for detail, typography, colour theory, and layout. Soft Skills: Strong creativity and attention to detail. Excellent communication and teamwork. Problem-solving mindset and adaptability.
Job Description Location : Gurugram (Sector 42) Work from Office Employment Type : Full-Time Experience: 0 to 2 Years About Us: Avidion Softwares is a newly established company based in Gurugram. We are building our first core team to lay the foundation for impactful IT and software development projects. Joining us at this stage offers the opportunity to grow with the company and take on a versatile role with dynamic responsibilities. Role Overview: The Technical Sales Executive will be responsible for converting potential leads into paying clients by understanding their technical requirements and offering tailored software solutions. They will communicate with businesses, negotiate deals, and ensure long-term client relationships. Our Services - What You Will Be Selling As a Business Development Executive, you will be responsible for promoting and selling our services, which include: Core Software Development Services 1. Web Development & Website Making 2. Mobile App Development (Android & iOS apps, AI-integrated apps, on-demand services, and e-commerce solutions. ) 3. Custom Software Development 4. E-Commerce Development 5. Enterprise Software Development (CRM, ERP, supply chain & warehouse management solutions. ) AI Integration & Digital Transformation 6. AI Integration for Businesses (AI-powered chatbots, predictive analytics, and automation tools. ) 7. Healthtech, Edtech & Logistics Software (AI-powered solutions tailored to industry-specific needs. ) 8. Cloud & Digital Transformation Services (Cloud migration, legacy software modernization, and workflow automation. ) Key Responsibilities 1. Lead Management & Client Communication 2. Solution Selling & Proposal Writing 3. Negotiation & Closing Deals 4. AI & Automation in Sales Required Skills & Experience * Two to five years of experience in B2B IT/software sales or technical sales. * Strong understanding of custom software development, SaaS, AI, and cloud solutions. * Excellent communication skills, both technical and non-technical. * Experience in writing proposals and responding to RFPs. * Familiarity with CRM tools (HubSpot, Salesforce, Pipedrive). * Ability to explain technical concepts to non-technical clients. * Strong negotiation skills to close high-value deals. Ideal Qualifications Bachelor - degree in Computer Science, IT, Engineering, Business, or a related field. Additional certifications in technical sales, software sales, or AI-based sales strategies.
Job Title: Lead Generation Specialist Location: Gurgaon (Work from Office) Experience Required: 3-5 Years Industry: IT Services / Software Development About the Role We are looking for an experienced Lead Generation Specialist with a proven track record in identifying, qualifying, and nurturing leads for IT service-based businesses. The ideal candidate should have hands-on experience with B2B lead generation strategies, tools, and campaigns to drive consistent sales pipeline growth. Key Responsibilities Research and identify potential leads through LinkedIn, email campaigns, databases, and other online/offline channels. Generate high-quality leads in the IT services and software development domain . Qualify prospects by understanding their business needs and decision-making process. Maintain and update CRM with accurate lead information. Collaborate with the sales and marketing teams to execute targeted lead generation campaigns. Build and maintain strong relationships with prospects through regular follow-ups. Meet or exceed weekly/monthly lead generation and conversion targets. Analyse and report on lead generation performance, suggesting improvements. Required Skills & Qualifications 3 to 5 years of proven experience in lead generation for IT services/technology companies . Strong knowledge of tools. Understanding of B2B sales processes and SaaS/IT services industry. Excellent communication, research, and presentation skills. Ability to generate qualified leads from multiple geographies (US, UK, Middle East, APAC). Experience in running email campaigns, cold calling, and LinkedIn outreach. Goal-driven, self-motivated, and able to work independently. Preferred Qualifications Prior experience in working with start-ups or growing IT service-based companies. Knowledge of lead scoring and automation workflows. Familiarity with SEO/SEM and digital marketing strategies. Perks & Benefits Competitive salary + performance-based incentives. Opportunity to work closely with the leadership team. Growth-oriented environment with career development opportunities. Flexible work culture and exposure to international markets.
Job Description Location : Gurugram (Sector 42) Work from Office Employment Type : Full-Time Experience: 2.5 to 4 Years About Us: Avidion Softwares is a newly established company based in Gurugram. We are building our first core team to lay the foundation for impactful IT and software development projects. Joining us at this stage offers the opportunity to grow with the company and take on a versatile role with dynamic responsibilities. Role Overview: The Technical Sales Executive will be responsible for converting potential leads into paying clients by understanding their technical requirements and offering tailored software solutions. They will communicate with businesses, negotiate deals, and ensure long-term client relationships. Our Services - What You Will Be Selling As a Business Development Executive, you will be responsible for promoting and selling our services, which include: Core Software Development Services 1. Web Development & Website Making 2. Mobile App Development (Android & iOS apps, AI-integrated apps, on-demand services, and e-commerce solutions. ) 3. Custom Software Development 4. E-Commerce Development 5. Enterprise Software Development (CRM, ERP, supply chain & warehouse management solutions. ) AI Integration & Digital Transformation 6. AI Integration for Businesses (AI-powered chatbots, predictive analytics, and automation tools. ) 7. Healthtech, Edtech & Logistics Software (AI-powered solutions tailored to industry-specific needs. ) 8. Cloud & Digital Transformation Services (Cloud migration, legacy software modernization, and workflow automation. ) Key Responsibilities 1. Lead Management & Client Communication 2. Solution Selling & Proposal Writing 3. Negotiation & Closing Deals 4. AI & Automation in Sales 5. Achieve monthly, quarterly, and annual sales targets. 6. Identify and target potential B2B clients through networking, research, and outreach. 7. Keep track of competitor activities and market trends to identify new opportunities. Required Skills & Experience * 2 to 5years of experience in B2B IT/software sales or technical sales. * Strong understanding of custom software development, SaaS, AI, and cloud solutions. * Excellent communication skills, both technical and non-technical. * Experience in writing proposals and responding to RFPs. * Familiarity with CRM tools (HubSpot, Salesforce, Pipedrive). * Ability to explain technical concepts to non-technical clients. * Strong negotiation skills to close high-value deals. Perks & Benefits: Attractive performance-based incentives. Exposure to domestic and international B2B markets. Opportunity to grow into a Sales Manager role based on performance. Collaborative and growth-oriented work environment. Ideal Qualifications Bachelor - degree in Computer Science, IT, Engineering, Business, or a related field. Additional certifications in technical sales, software sales, or AI-based sales strategies.