Associate Professor

About Symbiosis Skill and Professional University (SSPU):

Symbiosis Skill and Professional University (SSPU) is a premier educational institution committed to bridging the skill gap in the country by offering industry-aligned education. As a part of the esteemed Symbiosis group, SSPU focuses on equipping students with practical skills and knowledge to excel in the global job market. The University offers a diverse range of undergraduate, postgraduate, and diploma programs in fields such as engineering, business, healthcare, design, and more. With a strong emphasis on experiential learning, hands-on training, and industry partnerships, SSPU is dedicated to shaping the leaders of tomorrow. Its modern infrastructure, skilled faculty, and vibrant campus culture create a dynamic environment for both students and staff. Join us in our mission to transform education and empower future professionals. Explore exciting career opportunities and be a part of an institution that's making a difference.

Position: Associate Professor

Academic Qualifications:

• Ph.D. in

  Management

  from a recognized university.
• Masters degree (MBA or equivalent) with specialization in any of the following:

Digital Marketing, Retail Management

10 years

• Proven track record of working with

  digital marketing & Retail sectors

  is desirable.

Digital Media Marketing Expertise:

• SEO (Search Engine Optimization), SEM (Search Engine Marketing), PPC (Pay-Per-Click)
• Social Media Marketing (SMM)
• Video Marketing & Digital Storytelling
• Web Analytics and Google Analytics
• Branding & Brand Positioning in the Digital Age
• Digital Media Planning & Buying
• Entrepreneurial mindset and innovation in digital media
• Understanding of allied domains: Marketing, Media Economics, and Consumer Behavior
• Curriculum Development, Academic Research
• Industry Collaboration

Retail & E-Commerce Marketing Expertise:

• Retail Business Accounting & Retail Analytics
• Power BI, Business Computing, and Dashboard Creation
• Retail Supply Chain Management & Drop shipping Strategies
• CRM in Retail and E-Commerce Platforms
• Retail Franchise Management & Visual Merchandising
• Entrepreneurship and Family Business Operations
• Retail Store Design, Experience & Operations Management
• Use of Artificial Intelligence (AI) in Retail and Consumer Insights