Associate Group Head - Outreach (Influencer Marketing)

As an Associate Group Head - Outreach in Mumbai, you will play a crucial role in influencer marketing and meme marketing campaigns. You will be responsible for suggesting creative ideas, implementing marketing strategies, and engaging with meme communities to enhance brand visibility. Your understanding of meme marketing and ability to manage a team will be key in executing successful campaigns. Key Responsibilities: - End to End execution of Influencer Marketing plans - Craft and execute meme marketing strategies for audience engagement - Ideate and conceptualize new influencer marketing campaigns - Collaborate with creative teams to develop meme content - Identify suitable influencers and celebrities for campaigns - Obtain quotations and provide concepts to influencers - Plan and coordinate with external agencies for campaign execution - Coordinate with vendors for merchandising and gifting - Monitor trending memes and execute marketing campaigns accordingly - Coordinate approvals and track task status - Manage a team and proactively take initiatives Qualifications Required: - Passion for influencer marketing and meme culture - Good management, marketing, and negotiation skills - Understanding of brands and campaign requirements - Experience in managing teams - Knowledge of trending internet culture and meme communities (Note: No additional details about the company were provided in the job description),