Assistant Manager PR & Brand Communication

As a Public Relations Specialist at our company, you will play a crucial role in supporting the execution of our brand's PR strategy to elevate visibility and enhance brand perception. Your responsibilities will involve maintaining positive relationships with media and press contacts, ensuring consistent and favorable coverage in top-tier publications and platforms. You will also contribute to the success of brand campaigns, launches, and events by aligning them with a well-thought-out PR approach. Additionally, you will be tasked with coordinating our brand's participation in industry awards and recognitions, staying updated on industry trends, consumer insights, and competitor activities through ongoing research. Responding to media inquiries and collaborating with internal teams to deliver timely information and materials will be integral to your role. Your contribution will also include creating and reviewing PR and marketing content such as press releases, media kits, and promotional materials. Maintaining media databases, monitoring coverage, and preparing comprehensive monthly media reports with performance metrics will be part of your regular duties. It is essential to note that your PR responsibilities will not be limited to India but will extend to international markets where our brand is present, including the GCC region, in collaboration with local PR agencies. To qualify for this position, you should possess a minimum of 5 years of experience in Public Relations within a prestigious brand or PR agency environment. A degree in PR, Mass Communication, Marketing, or Luxury Brand Management is required. Strong written and verbal communication skills are essential, along with an excellent media network and a proven track record of securing impactful placements.,