Assistant Manager - Digital Media

5 - 10 years

6 - 10 Lacs

Posted:-1 days ago| Platform: Naukri logo

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Job Type

Full Time

Job Description

Position Summary

Key Responsibilities

  • Create and execute content and social media strategies to grow audience and enhance brand visibility.
  • Manage digital content calendars, campaigns, and platform activities (reels, live videos, product content).
  • Lead end-to-end paid advertising campaigns, including planning, optimisation, and performance reporting.
  • Implement SEO strategies to boost organic traffic and improve website UX.
  • Monitor online reputation, track customer sentiment, and highlight key issues to internal teams.
  • Coordinate with creative, media, and ORM agencies; develop clear briefs and ensure timely delivery.
  • Handle media spend reconciliation, budgeting, documentation, and reporting.

Skills & Experience

  • Experience in social media management, digital marketing, or content strategy.
  • Strong knowledge of Meta/Google Ads and SEO tools.
  • Excellent communication, coordination, and project management skills.
  • Ability to analyse data and provide insights.
  • Experience working with agencies and cross-functional teams.

Education

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