Area Sales Manager (ASM) – Karnataka location

We are a well-established and reputed brand in the confectionery industry, known for delivering quality products and strong market presence. As part of our continued growth, we are hiring an experienced and result-oriented Area Sales Manager (ASM) to lead our sales efforts in Karnataka.

We are looking for a passionate sales professional who can drive business growth through strong market execution. The ideal candidate should be fluent in Kannada, be based in Bangalore, and have a proven track record in push marketing, especially in the FMCG or confectionery sector. This person must be confident, assertive, and capable of handling the pressures of sales targets.

Key Responsibilities:

• Drive both primary and secondary sales across the assigned territory.
• Implement effective push marketing strategies to boost product reach and brand visibility.
• Build and manage a robust distribution network, including super stockists and distributors.
• Oversee retail sales operations and maintain strong relationships with key trade partners.
• Lead, mentor, and monitor the field sales team to achieve sales targets and market coverage.
• Conduct regular market visits to evaluate performance, gather feedback, and resolve field challenges.
• Ensure timely and effective execution of trade promotions, schemes, and in-store visibility initiatives.
• Analyze sales trends and take corrective measures to stay on track with business goals.

Candidate Profile:

• Must be residing in Bangalore and have strong knowledge of the Karnataka market.
• Fluency in Kannada (spoken and written) is essential.
• 5 to 8 years of experience in FMCG sales; preference will be given to candidates with a confectionery background.
• Proven experience in push marketing and handling retail channels.
• Sales-driven, assertive, and able to work under pressure to meet business goals.
• Strong leadership skills with experience in managing and motivating sales teams.
• Proficient in working with distributors, super stockists, and retail partners.

Educational Qualification:

• Graduate in any stream; an MBA is preferred.

Compensation:

• As per Industry

Job Types: Full-time, Permanent

Pay: ₹28,000.00 - ₹55,000.00 per month

Benefits:

• Cell phone reimbursement
• Internet reimbursement
• Leave encashment

Schedule:

• Day shift
• Morning shift

Supplemental Pay:

• Commission pay

Work Location: In person