AJO Content Fragment Specialist

5 - 7 years

15 - 25 Lacs

Posted:1 day ago| Platform: Naukri logo

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Job Type

Full Time

Job Description

Key Responsibilities

  • Adhere to Humana enterprise processes and platform best practices to develop and maintain campaigns and journeys
  • Manage journey and campaign development, from build, coordination with testing, optimization, to release & reporting
  • Support data and segmentation development in AXP, including updates to XDM, data transformations, and audience segmentations
  • Support journey and campaign build out in AJO, including use of data sources, events, conditions, actions, and reporting features through journeys and campaigns.
  • Support email creative content build out in AJO through the use of content templates, structures, containers, fragments, personalization, Handlbar.js, and AJO offers decisioning features for more advanced use cases

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