AI-Powered Social Media Executive

Department: Digital Marketing & Creative

Experience Required: 13 years

Employment Type: Full-Time

Preferred Skills

• Experience in running or supporting paid campaigns (Meta / LinkedIn Ads).

• Familiarity with content automation workflows (Zapier, Make, Airtable).

• Basic understanding of SEO and hashtag strategy.

• Knowledge of Quick Commerce / E-commerce product content (Zepto, Blinkit, Amazon, etc.) is a plus.

• Understanding of AI prompt engineering for creative generation.

Soft Skills

• Creative thinker with a data-driven mindset.
• Excellent communication and collaboration skills.
• Strong time management and attention to detail.
• Growth mindset willing to learn and experiment with new AI tools.

Required Skills

• Proven experience in social media management for brands or agencies.
• Proficiency in AI-driven content creation tools: ChatGPT, Jasper, Canva AI, Midjourney, OpusClip, etc.
• Strong sense of visual storytelling and social media trends.
• Understanding of platform analytics (Meta Insights, LinkedIn Analytics, YouTube Studio).
• Good copywriting and basic video editing skills (CapCut, Descript, or AI tools).
• Ability to manage multiple brands simultaneously with structured workflows.

Key Responsibilities

• Plan and execute monthly content calendars across Instagram, Facebook, LinkedIn, YouTube, and other relevant platforms.
• Use AI tools (ChatGPT, Jasper, Copy.ai, etc.) to write engaging captions, hashtags, and ad copies.
• Design and repurpose content using Canva AI / Adobe Firefly / Midjourney for images, reels, and carousels.
• Use automation platforms (Metricool, Buffer, Zapier, Notion AI) for scheduling and post tracking.
• Analyze platform insights to identify high-performing content and optimize strategy accordingly.
• Collaborate with the performance marketing team for ad creatives and campaign assets.
• Generate weekly performance reports using AI-powered analytics and suggest improvements.
• Manage community engagement reply to comments, DMs, and maintain brand tone using pre-set AI responses or prompts.
• Stay up-to-date with social trends, new AI tools, and creative formats to keep content fresh.

Create and maintain brand consistency across all visual and written content.

Soft Skills

• Creative thinker with a data-driven mindset.
• Excellent communication and collaboration skills.
• Strong time management and attention to detail.
• Growth mindset willing to learn and experiment with new AI tools.

Compensation & Perks

• Competitive salary based on skills and AI proficiency.
• Quarterly performance bonuses tied to content engagement or growth KPIs.
• Access to premium AI tools and training.
• Opportunities to grow into AI Content Strategist / Creative Automation Lead roles.