Identify and onboard new partners (dealers/distributors) while maintaining relationships with existing partners. Establish productive and professional relationships with key personnel in assigned partner accounts/territories. Understand customer and business needs to cross-sell and up-sell the companys products. Coordinate with internal teams, including technical, inside sales, and management, to meet customer/partner expectations. Act as a bridge for communication between customers/partners and the engineering team. Assess, clarify, and validate partner needs and performance at regular intervals while ensuring a high partner satisfaction rate. Coordinate with other sales channels and the CRM team to avoid conflicts. Lead solution development efforts that address end-user needs while coordinating necessary company and partner involvement. Ensure partner compliance with agreements. Supervise partner sales personnel and maximize sales. Attend industry events and conferences to build relationships and promote the company. Manage sales funnels, forecast trends, and seize sales opportunities. Drive and manage sales efforts. Monitor industry trends and stay updated on competitors and market conditions. Handle payment follow-ups and collections. Prepare and submit monthly/quarterly reports on sales conversion, sales targets, and progress. JOB SPECIFICATION (educational qualification/experience/skills/etc.) 7-10 years of experience in selling industrial products. Prior experience in dealer/distributor management is mandatory. Strong understanding of the industry, particularly in dealing with Tier 1 private and public sector customers, dealers, and channel partners in industries such as Oil & Gas, Power, Steel, Fertilizers, and Infrastructure. B.E./B.Tech in Mechanical Engineering (preferred).