Ads Specialist & SEO

Job Overview:

We seek a talented and experienced SEO and Ads Expert to join our dynamic team. The ideal candidate should have a strong background in search engine optimization (SEO) and online advertising strategies. The candidate will be crucial in enhancing our online presence, driving website traffic, and optimizing digital marketing campaigns

Key Responsibilities

• Plan, create, and manage PPC campaigns on Google Ads, Meta (Facebook/Instagram), LinkedIn, and other platforms.
• Conduct keyword research, competitor analysis, and market trend studies.
• Optimize campaigns for maximum ROI, CTR, and conversions.
• Develop and implement SEO strategies (on-page & off-page) to improve organic search rankings and website traffic.
• Monitor, analyze, and report campaign performance using tools like Google Analytics, Google Search Console, and SEMrush/Ahrefs.
• Collaborate with the content and design team to create high-performing ad creatives and SEO-friendly content.
• Stay updated with the latest digital marketing trends, search engine algorithm updates, and paid advertising best practices.

Requirements

• Proven work experience as an Ads Specialist, SEO Executive, or similar role.
• Strong knowledge of Google Ads, Meta Ads Manager, LinkedIn Ads, and other digital platforms.
• Solid understanding of SEO principles (technical, on-page, and off-page).
• Proficiency with tools such as Google Analytics, SEMrush, Ahrefs, Moz, or similar.
• Strong analytical and problem-solving skills.
• Excellent communication and teamwork abilities.
• Certification in Google Ads or SEO is a plus.

Job Type: Full-time

Pay: ₹18,000.00 - ₹25,000.00 per month

Work Location: In person