Adobe Target Product Specialist

Role Overview: As an experienced Adobe Target Specialist, you will be responsible for leveraging Adobe Target to deliver personalized customer experiences and drive business growth. Your role will involve architecting, configuring, administering, and operating Adobe Target to build multi-channel campaigns. You will be accountable for assessing and auditing the current state of platform configuration, monitoring the effectiveness of digital campaigns, and preparing detailed project plans. Additionally, you will provide consulting and roadmap for website optimization and customized experience strategies to clients. Key Responsibilities: - Architect, configure, administer, and operate Adobe Target to build Multi-channel campaigns - Assess and audit the current state of platform configuration and accelerate remediation plans - Monitor the effectiveness of digital campaigns and iterate to yield higher ROI - Prepare and implement detailed project plans that list tasks, milestones, timelines, deliverables, dependencies, and task owners - Communicate and partner with upstream and downstream teams regarding the execution against the desired testing strategy - Provide consulting and roadmap for website optimization and customized experience strategies to clients - Architect and design Adobe Target technical solutions to drive multi-touch/multi-channel marketing, defined by the buyer's journey - Oversee data privacy and compliance, adhering to relevant laws and regulations - Create and manage the E2E Implementation architecture with very strong knowledge in Adobe AT architecture, customization, configuration, integration, coding, design patterns, and custom business logic - Engagement during requirements gathering - Design review of AT solutions including integrations - Guidance of best practices for AT implementations - Identify potential project risks and issues - Support anchoring of overall technical solution while cascading the same to project delivery teams - Creating the optimum technical solution in the context of the customer's environment, requirements, and financial resources - Ensure adherence to Banks standards and acceptance at architectural review meeting - Reviewing and contributing to the deployment activities and practices Qualification Required: - Adobe Certified Expert in Adobe Target - Experience with other Adobe Experience Cloud products - Knowledge of data privacy laws and regulations Additional Details: About Standard Chartered: Standard Chartered is an international bank dedicated to making a positive difference for its clients, communities, and employees. With a focus on diversity and inclusion, the bank values difference and advocates for inclusion. Standard Chartered encourages its employees to challenge themselves, strive for continuous improvement, and work collectively to build for the long term. If you are looking for a purpose-driven career and want to be part of a bank that makes a difference, Standard Chartered is the place for you. The bank offers various benefits such as core bank funding for retirement savings, medical and life insurance, time-off including annual leave and parental leave, flexible working options, proactive wellbeing support, and continuous learning opportunities.,