Adobe Journey Optimizer

Hello,

we are looking for Adobe Journey Optimizer candidates.

Total Experience: 5+ Years

Notice Period : Immediate-30Days

Location : Pan India

Must Have Skills:

• Good Communication Skills- Ability to interact with customers independently with good articulation and confidence and Articulation.
• Digital marketing experience, with Martech platforms implementation (Adobe/SFDC) from solution, design, and implementation specifically with AEP and AJO.
• Database skills Have good expertise of either of databases SQL/ Oracle /Teradata etc.
• Data model design Skills for Marketing databases. Capability to query, work on aggregates, use filter conditions, Creation joins, define keys, set index etc
• Logical Programming knowledge, with either JS/ Python /PHP etc., Should be comfortable with HTML/CSS.
• Understand complex data models (preferrable XDM) and the objective of marketing campaigns.
• Familiarity with establishing rules and conditional logics to customize journeys based on customer attributes and behaviours.Advocate for improvements.
• Strong ability to partner and effectively work across the organization with line of business and technology colleagues. Strong implementation coordination and communication skills.

Good to have Skills:

• Own the project deliverables end to end working independently.
• Prior experience with CDP/Adobe campaign
• Data engineering Skill

Responsibilities

• Provide advisory, consulting, and technical implementation services to customers on Adobe Experience Platform and Adobe Journey Optimizer
• Assess customer requirements, pain points, goals and make recommendations on solution architecture, design, and roadmap.
• Configure Adobe Experience Platform services like Identity Service, Data Storage Layer, Profile dataset, Real-time Customer Profile etc.
• Implement data ingestion from various sources like CRM, MPNs, Website data, Mobile apps using APIs, Experience Data Model (XDM), schemas and mappers.
• Create customer, visitor and product audiences using segments and AI/ML powered segments.
• Configure destinations to activate audiences in channels like email, Journey Optimizer, Ad Cloud
  and CRM systems.
• Implement Journey Optimizer features like journey orchestration, triggers, automations, actions, messages, and offers.
• Develop custom applications, workflows, and APIs to extend the platform as per customer needs.
• Troubleshoot technical issues, debug, and optimize performance of customer implementations.
• Provide post go-live support, enhancements, maintenance, and upgrades for customer solutions.
• Conduct product training, knowledge transfer and share best practices.
• Continuously track product updates and improve solution recommendations for evolving customer needs.