Ad Management Executive

2 - 6 years

0 Lacs

Posted:2 weeks ago| Platform: Shine logo

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On-site

Job Type

Full Time

Job Description

We are seeking a skilled and detail-oriented Ad Management Specialist to join our dynamic team. As a Marketing Executive, you will play a crucial role in developing and executing effective advertising campaigns across Google and Facebook platforms. Your expertise will drive our online marketing efforts and contribute to our overall business growth. Location: Malviya Nagar, Jaipur Rajasthan Experience: 2 Years to 5 Years Responsibilities Campaign Planning and Execution: Develop and implement comprehensive advertising strategies across Google and Facebook platforms, aligning with overall marketing objectives. Ad Creation and Optimization: Create compelling ad copy, visuals, and landing pages that resonate with our target audience. Continuously monitor and optimize ad performance to maximize ROI. Budget Management: Manage advertising budgets effectively, ensuring optimal allocation and spending. Track and analyze campaign performance metrics to identify areas for improvement. Reporting and Analysis: Prepare detailed reports on campaign performance, including key metrics such as click-through rates, conversion rates, and cost per acquisition. Analyze data to identify trends and make data-driven recommendations. Keyword Research: Conduct thorough keyword research to identify relevant terms and phrases that align with our target audience. A/B Testing: Implement A/B testing strategies to test different ad variations and optimize campaign performance. Stay Updated: Keep up-to-date with the latest trends and best practices in digital advertising, including algorithm changes and new features on Google and Facebook platforms. Qualifications Bachelor's degree in Marketing, Advertising, or a related field. Proven experience in managing Google and Facebook advertising campaigns. Strong understanding of digital marketing principles and best practices. Proficiency in using Google Ads and Facebook Ads platforms. Excellent analytical skills and ability to interpret data. Strong attention to detail and organizational skills. Excellent communication and interpersonal skills. A passion for digital advertising and a desire to stay updated on industry trends.,

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