Job
Description
Shift: 1 PM to 10 PM RESPONSIBILITIES: Responsible for creating, formatting, updating, and publishing web content including pages, case studies, blog articles, and landing pages on Drupal and Django content management systems. Perform regular audits of website performance, identify issues related to site structure, crawlability, mobile usability, and user experience. Implement technical SEO recommendations provided by the SEO specialist (e.g., metadata updates, schema, 301 redirects, hreflang tags). Ensure correct indexing, sitemap updates, and robots.txt management. Optimize page speed, mobile responsiveness, and Core Web Vitals performance. Maintain consistency in page layouts, templates, design standards, and brand guidelines across regions. Ensure web accessibility and compliance with global web standards (e.g., WCAG, GDPR). Manage multilingual page creation in collaboration with translation teams. Support website enhancements based on user experience (UX) data and heatmaps (e.g.,CrazyEgg, Hotjar). Coordinate A/B tests for website layouts or landing pages in collaboration with the marketing and SEO teams. Continuously look for opportunities to improve navigation, CTAs, and lead capture forms. Assist in setting up and maintaining tracking tags (GTM, GA4, HubSpot forms, etc.). Provide the SEO and digital marketing teams web performance data upon request Monitor traffic anomalies and flag issues early (sudden traffic drops, 404 spikes, etc.). Proficient in building and optimizing landing pages using HubSpot. Document web processes, workflows, and best practices for internal knowledge sharing Ensure that website content supports client & talent acquisition goals, employer branding, and lead generation campaigns globally. Perform quality assurance (QA) checks for links, forms, layouts, and responsive design before publishing new content. Maintain and enforce web governance standards, including content workflows, publishing rights, and version control. SKILLS: CMS Experience with HubSpot, Django, WordPress or Drupal SEMrush, Google Search Console HTML/CSS & Basic JavaScript Google Analytics, Hotjar, HubSpot Analytics, and Google Tag Manager EXPERIENCE REQUIRED: Bachelors degree or equivalent, with 5+ years of experience in website management or digital marketing, ideally within a B2B or technology-focused environment. Hands-on experience creating and optimizing landing pages, particularly using HubSpot & CMS tools. Familiarity with SEO principles and implementing on-page optimizations for improved search performance. Understanding of HTML, CSS, JavaScript basics, and CMS platforms (e.g., WordPress, Drupal, HubSpot CMS). Experience with website performance optimization and UX best practices. Strong attention to detail, with a commitment to delivering high-quality, error-free content and code. Ability to multitask and thrive in a fast-paced, collaborative environment. Strong communication and organizational skills, with a proactive and solution-oriented mindset. Prior involvement in website redesigns or migrations with a focus on maintaining SEO integrity and user experience. Experience working in B2B tech or enterprise environments is a plus. Background in managing web tracking and tagging using tools such as Google Tag Manager is advantageous.
