UGC strategist

Location: Chandigarh (100% On-site)
Job Type: Full-Time, PermanentExperience: 4+ yearsSalary Range: ₹40,000 – ₹45,000 per month

About the Role:

We’re on the lookout for a quick-thinking, UGC Strategist with a strong sense of style and a collaborative attitude. This is not your typical writing job — we want someone who can bring fresh ideas, contribute to content shoots and work closely with creators and models. If you're someone who can think fast, dress well, and isn't afraid to get hands-on with the team, this is your chance to thrive in a dynamic, trend-driven environment.

Key Responsibilities:

• Assist in end-to-end UGC shoot process: ideation, pre-production, execution and post-production.
• Plan and manage UGC deliverables (monthly/quarterly) for assigned brands under the guidance of the UGC Lead.
• Stay updated on UGC trends, hooks and formats to keep content engaging.
• Support in recruiting and coordinating with UGC creators, models and influencers.
• Draft scripts, hooks and content outlines tailored to each brand’s needs.
• Ensure content meets Agadh’s quality standards for video, audio, lighting and presentation.
• Provide creative briefs and assistance during shoots.
• Ensure models deliver authentic and brand-aligned performances.
• Maintain a UGC deliverables tracker and keep status updated for accountability.
• Conduct quality checks before submissions.
• Act promptly on client queries/messages related to UGC deliverables.
• Collaborate with editors, copywriters and the UGC Lead to refine outputs.
• Proactively share ideas and improvements based on client/market feedback.

What We're Looking For:

• Minimum 3 years of prior experience in story writing, UGC creation or social media storytelling.
• Someone who is quick, witty and creative — with a unique tone and perspective.
• Strong aesthetic sense and great personal style — someone who can look the part and inspire others.
• A team player who’s humble, grounded and easy to work with — zero attitude, all hustle.
• Comfortable working around models, creators and during high-paced shoot environments.
• Proactive and willing to support the team beyond just writing — from idea to execution.
• Ability to meet deadlines and handle multiple brand deliverables.
• Eagerness to learn, experiment, and grow under the mentorship of the UGC Lead.

Bonus Points:

• Prior experience in fashion, beauty, lifestyle or D2C content production.
• Comfortable appearing on camera or directing others in front of it.
• Knowledge of Instagram Reels and viral content formats.

Perks of Working with Us:

• Creative freedom & exposure to fast-growing digital content
• Work with a young, energetic and passionate team
• Opportunity to style, shoot and shape content that reaches thousands

Job Type: Full-time

Pay: ₹40,000.00 - ₹45,000.00 per month

Application Question(s):

• Are you from Chandigarh? If not, willing to relocate.
• You understand, its 100% work from office job

Work Location: In person