- Develop and execute multi-channel strategies to maximize customer repeat purchase rates and average order frequency.
- Conduct deep dive analysis into customer cohorts to identify key churn indicators and develop timely, targeted intervention campaigns.
- Design, implement, and test personalized winback and reactivation flows for lapsed customers.
- Oversee the optimization and performance of loyalty and rewards programs, ensuring high enrollment and redemption rates.
- Track retention KPIs such as Churn Rate, CLV, and Repeat Purchase Rate, and utilize CRM tools for advanced customer segmentation.
- Optimize the entire subscription lifecycle, from onboarding to managing cancellation flows, for applicable brands.
Job Requirements
- Proven experience in Customer Retention, CRM Marketing, or Loyalty Program Management is essential.
- Strong analytical and data skills are needed to interpret customer data, segment audiences effectively, and measure the ROI of retention initiatives.
- Familiarity with CRM systems like HubSpot, Salesforce Marketing Cloud, and advanced email/SMS marketing tools is advantageous.
- Must be a highly motivated self-starter comfortable thriving in a remote, high-performance setting.
- Ability to work independently and collaboratively as part of a team to achieve common goals.
- Excellent communication and problem-solving skills are required to effectively communicate with cross-functional teams and address complex issues.
About Company
TalentPop App is dedicated to helping high-growth e-commerce brands maximize profit by turning first-time buyers into lifelong customers. We firmly believe that retention is the ultimate driver of sustainable growth.
How to Apply
To ensure your application is reviewed directly by the Recruitment Team, you MUST follow these critical steps exactly. Select Position: When applying, please choose "Brand Concierge" from the list of available roles. Enter Code: In the application form, you must enter the unique code CRSR in the designated application code field. Ready to be the loyalty architect behind top E-commerce brands? Apply now to become our next Customer Retention Specialist!
