Profile Overview We are seeking a Brand Manager to help us elevate our brand’s reputation and reach a broader audience. In this role, you will play a pivotal part in managing and developing our brand strategy across various channels. The Brand Manager will coordinate with several key teams, including the BDM team, Designing team, External agencies, NPD, and Customer Support team to ensure cohesive brand messaging and successful campaign execution. Key Responsibilities: Analyse Consumer Insights: Gather feedback from sales and analyze consumer behaviour to define our company's positioning and create differentiation strategies. Coordinate with BDM Team: Work closely with the Business Development team to align brand strategies with market opportunities and customer demands. Collaborate with the Designing Team: Provide direction and guidance to the design team for marketing materials, ensuring alignment with the brand’s visual identity. Work with External Agencies: Partner with external agencies to execute campaigns, brand promotions, and other marketing initiatives that enhance brand visibility. Coordinate with Customer Support Team: Gather customer feedback from the support team to address concerns and improve brand perception based on consumer insights. Create Brand Guidelines: Ensure consistent messaging, voice, and tone across all platforms (online and offline), including terminology and slogans. Guide the Creative Team: Brief the creative team on marketing projects, such as ebooks, email campaigns, and advertising banners, to ensure high-quality and consistent brand output. Conduct Competitive Research: Research competitors to identify strengths, weaknesses, opportunities, and threats within the marketplace. Design Promotional Campaigns: Develop and implement promotional campaigns for new products, services, and markets. Develop Social Media Strategy: Oversee the development and execution of a social media strategy that aligns with brand objectives. Assess Campaign Performance: Measure and evaluate the success of advertising campaigns, events, and other initiatives. Market Trend Analysis: Continuously analyze market trends and identify new opportunities and challenges to stay ahead of industry shifts. Attitudinal Requirements Idea Machine : Your creativity knows no bounds. You’re always dreaming up wild campaigns and fresh ways to get people talking. Brand Superfan : You don’t just manage brands—you live and breathe them. You’ll be Tikitoro’s biggest cheerleader, inside and out. People Person : Whether it’s chatting with customers or rallying the team, you light up every room (and Zoom). Trend Hunter : You’ve got your finger on the pulse and a sixth sense for what’s next. If it’s cool, you’re already onto it. Change Champion : Fast-paced? Chaotic? Bring it on! You thrive when things are moving and love turning challenges into opportunities. Real & Relatable : You’re genuine, down-to-earth, and always keep it real—just like Tikitoro. Team Player : You lift others up, celebrate wins big and small, and know that the best ideas come from working together. Requirements & Skills: Proven experience as a Brand Manager or in a similar marketing role. Portfolio showcasing previous brand-building projects. Strong understanding of the full marketing mix and ability to develop strategies based on market segmentation. Data-driven thinking with a creative mindset. Strong communication and writing skills to effectively convey brand messaging. Collaborative mindset, with the ability to work across multiple teams and external partners. As a Brand Manager, you will be crucial in shaping and maintaining our brand’s reputation, ensuring consistency across all touchpoints while driving growth and innovation in the market.

About Tikitoro VR Derma Pvt. Ltd., through our widely acclaimed Brand Tikitoro, is a purpose-driven team creating personal care products for us —using nature-derived, toxin-free ingredients rooted in authentic science and sustainable practices. We craft safe, effective solutions curated with love. Every formula goes through the most important approval process of all: the ‘Parent Test’. Only after earning that trust we submit our products to international regulatory bodies. Today, we’re proud that all Tikitoro products are Australian Certified Toxic-Free and Allergy Certified by SCA. Visit www.tikitoro.com to know more about us. Position Overview : We’re looking for a high-energy, strategic Senior Marketing Manager to lead Tikitoro’s brand and growth engine. This role combines creative vision with data-backed execution — ideal for someone who can think big, act fast, and build systems that scale. As a core member of our leadership team, you will also be responsible for building the marketing function and nurturing future leaders within the team. In detail, this role is responsible for: 1. Brand & Content Strategy: 1) Own and evolve Tikitoro’s brand identity, tone, and storytelling across all touchpoints 2) Conceptualize high-impact campaigns that resonate with both parents and Gen Alpha 3) Ensure brand consistency across digital, retail, packaging, and partnerships 2. Performance & Growth Marketing: 1) Drive D2C performance through Meta, Google, Amazon, Nykaa, and affiliate platforms 2) Lead campaign strategy, media planning, execution, and optimization to meet CAC, ROAS, and LTV goals 3) Leverage data analytics to improve funnel conversions, AOV, and revenue per user 3. CRM, Loyalty & Retention: 1) Design and execute customer lifecycle strategies through email, WhatsApp, SMS, and push 2) Build personalized experiences to drive repeat purchase and long-term loyalty 3) Own retention metrics and customer segmentation for targeted growth 4. Influencer & UGC Marketing: 1) Build and manage influencer ecosystems, including parenting creators, dermats, and micro-influencers 2) Lead UGC programs and customer storytelling to build social proof and relatability 3) Plan and execute influencer-led campaigns to drive traffic and engagement 5. Partnerships, PR & Events: 1) Drive brand visibility through awards, PR, and meaningful collaborations 2) Establish partnerships with schools, pediatricians, parenting platforms, and youth communities 3) Represent Tikitoro in industry events and build a strong external presence 6. Leadership, Team Building & Process Creation: 1) Build, mentor, and scale the in-house marketing team as the brand grows 2) Create SOPs, playbooks, and frameworks for brand campaigns, performance marketing, and content workflows 3) Foster a culture of ownership, creativity, and performance within the marketing function 4) Collaborate cross-functionally with product, tech, CX, and fulfillment teams for seamless execution. 5) Be a strategic thought partner to the founder, contributing to broader business decisions and growth strategy Skills and Qualifications • Years of Experience: 8–12 years in brand & performance marketing, preferably in D2C, personal care, or FMCG • Strong grasp of both brand and performance marketing • Prior leadership experience managing internal teams and external partners • Familiarity with tools like Meta Ads, Google Ads, Klaviyo, Shopify, GA4, etc. • Customer-first mindset with empathy for modern Indian parents and kids • Strong creative instincts with the ability to brief and evaluate content across formats • Data-savvy, execution-focused, and thrives in a fast-moving entrepreneurial environment

Company Description Tikitoro is India’s first personal care brand tailored for kids (4-10 years) and teens (11-16 years). Born from a parent's journey to find safe personal care for their child, our mission is to empower children with self-care habits rooted in confidence, health, and sustainability. Tikitoro products are dermatologically tested, vegan, cruelty-free, and formulated with nature-derived, toxin-free ingredients. We have received numerous awards and recognitions for our innovation and commitment to safety and quality in personal care. Role Description This is a full-time on-site role for a Senior Customer Support Executive based in Chennai. The Senior Customer Support Executive will be responsible for managing customer support activities, ensuring customer satisfaction, handling online support queries, delivering excellent customer service, and providing technical support. The role involves day-to-day interactions with customers to resolve their concerns promptly and effectively, while working closely with the support team to maintain high service standards. Role and Responsibilities Respond promptly and professionally to customer queries via chat, email, social media DMs, and inbound calls. Offer real-time support to ensure a seamless customer journey from order placement to delivery. Address customer concerns regarding product details, orders, payments, exchanges, returns, and refunds. Coordinate with internal teams (e.g., logistics, warehouse, and operations) to resolve order or delivery-related concerns. Maintain detailed records of customer interactions in the CRM system and track recurring issues to identify improvement areas. Share customer feedback and insights with relevant teams to improve product and service quality. Follow defined TATs (Turnaround Times) and SOPs to ensure timely resolution of queries. Ensure a consistent and empathetic brand tone in all communication. Assist in managing support KPIs like CSAT, First Response Time, Resolution Time, and Ticket Volume. Requirements 2–4 years of relevant experience in customer support in D2C, ecommerce, or personal care industries. Strong verbal and written communication skills in English (knowledge of Hindi or regional languages is a plus).· Knowledge of last-mile logistics, courier tracking, return & refund cycles. Ability to multitask and work in a fast-paced, customer-obsessed environment. Problem-solving attitude with a calm and empathetic demeanor. Qualification Bachelor's degree in any discipline (Commerce, Business, or Communication preferred). Prior experience in a personal care, beauty, or consumer lifestyle D2C brand. Familiarity with order management platforms like Shopify.

Company Description Tikitoro is India’s pioneering personal care brand specifically created for kids (4-10 years) and teens (11-16 years). We prioritize empowering children with self-care habits rooted in confidence, health, and sustainability. Our products are mindfully formulated with nature-derived, toxin-free ingredients to cater to the sensitive skin of growing kids and teens. Recognized globally for our safety, ethical standards, and innovation, Tikitoro has earned numerous accolades, building trust among thousands of parents across India. Profile Overview Join Tikitoro , a purpose-driven D2C personal care brand for kids, as AGM – Operations and lead our end-to-end supply chain, production, procurement, and quality operations . You’ll play a key role in launching new products, driving operational efficiency, and ensuring our products meet the highest safety and quality standards. Key Responsibilities: New Product Development (NPD): Drive product launches from concept to market readiness Coordinate with R&D, vendors, and internal teams Finalize COGS and evaluate manufacturing feasibility Procurement & Vendor Management: Lead sourcing and purchasing of raw & packaging materials Negotiate vendor contracts and build a reliable supplier network Ensure cost-effective, high-quality procurement Production Oversight: Liaise with contract manufacturers to ensure smooth production Align output with demand forecasts and regulatory standards Optimize processes to reduce costs and improve turnaround Quality Assurance: Ensure products meet internal & external quality benchmarks Oversee audits, certifications, and compliance processes Handle product recalls and implement corrective actions if required Supply Chain & Inventory: Manage inventory for RM, PM, and FG across SKUs Ensure warehouse, logistics, and inventory control work in sync Minimize stockouts and excess holding with accurate planning Cross-functional Collaboration: Work closely with Marketing, Finance, and R&D teams Present reports and lead strategic planning with senior leadership Continuously improve processes across all operational functions What We’re Looking For: 15+ years in Operations , preferably in FMCG / D2C / Personal Care Experience with NPD, Contract Manufacturing, QA, and Procurement Strong leadership, negotiation, and vendor management skills Understanding of ERP systems , regulatory requirements & cost control Proficiency in English, Hindi, Tamil & Telugu

Role: Assistant Manager – Purchase Experience: 7 – 10 years Department : Operations Location : Guindy, Chennai Reports To: General Manager - Operations Type : [Full-time] Industry - FMCG, Personal Care About Tikitoro ● Tikitoro is a children's personal care brand curated with love for your little ones which provides safe and effective products that could clean, nourish and nurture them. ● Tikitoro has created safe personal care products using unique formulations with nature derived and toxin free ingredients for kids and teenagers focusing on authentic, scientific and sustainable methods. ● Their mission is to create products that parents could allow their children to use, with confidence. ● All the products were subjected to the extremely stringent ‘Parent test'. Upon passing, they were submitted to the various international regulatory bodies for their testing and approval. ● Today, all Tikitoro products are Australian Certified Toxic-Free and Allergy Certified by SCA, a safe and unbiased authority that certifies a product only when it passes its strict guidelines. ● Tikitoro believes in giving back! They want to be a purpose led brand and leave safer planet for the future generation. All their packaging is completely recyclable. The team has also tied up with a large recycling plant to remove a ton of plastic from the environment every month. Overview: The Purchase position will be responsible for sourcing, negotiating, and purchasing a wide range of materials, including raw materials, packaging materials, marketing collaterals, and gift with purchases etc. The candidate should possess excellent communication and negotiation skills, be very price conscious while maintaining quality, and have experience in managing procurement processes in the personal care industry preferably. Key Responsibilities: • Source, evaluate and negotiate prices, contracts, and terms with suppliers for a wide range of materials, including raw materials, packaging materials, marketing collaterals, and gift with purchases. • Maintain relationships with current suppliers and identify potential new suppliers for all materials required by the brand. • Manage procurement processes, including purchase orders, supplier selection, and delivery schedules for all materials. • Ensure that all purchases comply with company policies and procedures. • Monitor inventory levels and anticipate supply needs to avoid stockouts. • Work closely with the production team to ensure that all materials are available on time and in the correct quantities. • Collaborate with the quality control team to ensure that all purchased materials meet the brand's quality standards. • Analyze market trends, industry developments, and supplier performance to identify potential cost savings and process improvements for all materials. • Work with the marketing team to identify and procure marketing collaterals and gift with purchases required for the brand's promotions and campaigns. • Manage the procurement process for all marketing collaterals and gift with purchases, including identifying suppliers, negotiating prices and terms with suppliers, and ensuring timely delivery. • Collaborate with the marketing team to ensure that all marketing collaterals and gift with purchases meet the brand's quality standards and are delivered on time. • Maintain records of all procurement activities and provide regular reports on supplier performance, inventory levels, and cost savings. Requirements: • Bachelor's degree in business, supply chain management, or a related field. • At least 6 years of experience in purchasing, procurement, or supply chain management, preferably in the personal care industry. • Excellent negotiation skills and the ability to build and maintain relationships with suppliers. • Highly price conscious while maintaining quality standards. • Excellent communication skills, both verbal and written. • Knowledge of procurement processes, including purchase orders, supplier selection, and delivery schedules. • Ability to analyze market trends, industry developments, and supplier performance to identify potential cost savings and process improvements. • Proficiency in Microsoft Excel and other procurement software. • Ability to work independently and prioritize tasks in a fast-paced environment. This position will report to the Senior Manager and work closely with the production, quality control, marketing, and finance teams. Interested candidates can mail your resume to hr@vrderma.com

Job Title - Executive - Customer Support Years of Experience: 1 - 4 years Job Location - Guindy, Chennai Industry - Personal Care, FMCG. Company Description Tikitoro is India’s first personal care brand tailored for kids (4-10 years) and teens (11-16 years). Born from a parent's journey to find safe personal care for their child, our mission is to empower children with self-care habits rooted in confidence, health, and sustainability. Tikitoro products are dermatologically tested, vegan, cruelty-free, and formulated with nature-derived, toxin-free ingredients. We have received numerous awards and recognitions for our innovation and commitment to safety and quality in personal care. Role Description This is a full-time on-site role for a Senior Customer Support Executive based in Chennai. The Senior Customer Support Executive will be responsible for managing customer support activities, ensuring customer satisfaction, handling online support queries, delivering excellent customer service, and providing technical support. The role involves day-to-day interactions with customers to resolve their concerns promptly and effectively, while working closely with the support team to maintain high service standards. Role and Responsibilities Respond promptly and professionally to customer queries via chat, email, social media DMs, and inbound calls. Offer real-time support to ensure a seamless customer journey from order placement to delivery. Address customer concerns regarding product details, orders, payments, exchanges, returns, and refunds. Coordinate with internal teams (e.g., logistics, warehouse, and operations) to resolve order or delivery-related concerns. Maintain detailed records of customer interactions in the CRM system and track recurring issues to identify improvement areas. Share customer feedback and insights with relevant teams to improve product and service quality. Follow defined TATs (Turnaround Times) and SOPs to ensure timely resolution of queries. Ensure a consistent and empathetic brand tone in all communication. Assist in managing support KPIs like CSAT, First Response Time, Resolution Time, and Ticket Volume. Requirements 2–4 years of relevant experience in customer support in D2C, ecommerce, or personal care industries. Strong verbal and written communication skills in English (knowledge of Hindi or regional languages is a plus).· Knowledge of last-mile logistics, courier tracking, return & refund cycles. Ability to multitask and work in a fast-paced, customer-obsessed environment. Problem-solving attitude with a calm and empathetic demeanor. Qualification Bachelor's degree in any discipline (Commerce, Business, or Communication preferred). Prior experience in a personal care, beauty, or consumer lifestyle D2C brand. Familiarity with order management platforms like Shopify.