Telecaller

Job Description: Telecaller

Location: Single Branch (Vesu, Pal, Katargam, Varachha)
Reporting To: Branch Counsellor & Branch Manager
Department: Sales & Client Engagement
Employment Type: Full-Time
Role Objective:
To manage and convert incoming enquiries from social media platforms (Instagram, WhatsApp, ads, Facebook) into free demo clients, follow up on demo attendance and package enrollment, drive cross-selling opportunities, maintain accurate client data, and enhance engagement through broadcasts while understanding client needs to improve conversion rates.

Key Responsibilities

Enquiry Management

• Respond promptly to enquiries on Instagram, WhatsApp, ads, and Facebook within 1 hour.
• Engage potential clients with friendly, informative responses to schedule free demos.
• Follow up with leads via calls or messages to confirm demo attendance.

Demo Follow-Up

• Track demo client attendance and confirm whether they attended the scheduled demo and how was the Demo.
• Follow up with demo clients within 24 hours to check if they enrolled in a package and document reasons for non-enrollment (e.g., pricing, time constraints).
• Report demo follow-up outcomes to the Branch Counsellor weekly for sales strategy adjustments.

Cross-Selling

• Identify opportunities to promote additional services or packages (e.g., nutrition plans, personal training) during client interactions.
• Suggest complementary offerings based on client fitness goals or interests during enquiry or follow-up calls.
• Collaborate with the Branch Counsellor to track cross-selling success rates and refine approaches.

Data Management

• Record all enquiry details (source, client name, contact, requirements) in Google Sheets daily.
• Update demo attendance, enrollment status, non-enrollment reasons, and cross-selling outcomes in the tracking sheet.
• Maintain accurate records of client interactions for future follow-ups.

Broadcast Messaging

• Send targeted WhatsApp broadcasts (e.g., promotions, demo invites, cross-selling offers) to leads twice weekly.
• Craft engaging, concise messages highlighting Slimiphy’s unique offerings (e.g., toning tables, special packages).
• Monitor broadcast response rates and adjust messaging based on engagement.

Client Needs Analysis

• Understand client fitness goals or concerns during initial conversations and follow-ups.
• Identify reasons for non-conversion or non-enrollment (e.g., pricing, location) and report to the Counsellor.
• Suggest tailored demo experiences or cross-selling options to address client hesitations.

Key Result Areas (KRAs)

KRA

Key Metric / Goal

Enquiry Response Rate

Respond to 100% of enquiries within 1 hour daily.

Demo Conversion

Convert 40% of enquiries into demo bookings monthly.

Demo Follow-Up

Follow up with 100% of demo clients within 24 hours and document outcomes.

Cross-Selling Success

Achieve 15% of demo clients purchasing additional services/packages monthly.

Data Accuracy

Maintain 100% accurate and updated Google Sheets daily.

Broadcast Engagement

Achieve 25% response rate on WhatsApp broadcasts monthly.

Non-Conversion Analysis

Document reasons for 90% of non-converted leads and non-enrolled demo clients monthly.

Actionable Steps to Achieve Results

• Check Instagram, WhatsApp, and Facebook inboxes every 2 hours during work hours to ensure prompt responses.
• Use scripted responses for common enquiries and cross-selling pitches to maintain consistency and speed.
• Log every interaction, including demo attendance and enrollment outcomes, in Google Sheets immediately after contact.
• Contact demo clients within 24 hours post-demo to confirm enrollment status and explore cross-selling opportunities.
• Analyze non-conversion and non-enrollment trends weekly, discussing solutions with the Branch Counsellor.
• Test different broadcast messages (e.g., emojis, cross-selling offers) to boost engagement and track responses.

Qualifications

• Education: 12th pass or diploma in any field; Bachelor’s degree preferred.
• Skills:
• Strong communication skills (English, Hindi, Gujarati).
• Proficiency in Google Sheets and WhatsApp Business.
• Ability to engage clients empathetically and persuasively.
• Basic understanding of fitness services and packages to explain offerings and cross-sell effectively.

Job Type: Full-time

Pay: ₹10,000.00 - ₹18,000.00 per month

Schedule:

• Day shift

Work Location: In person