2.0 - 7.0 years
2 - 7 Lacs
Bengaluru / Bangalore, Karnataka, India
Posted:1 week ago| Platform:
On-site
Full Time
Responsibilities The Senior Technical Project Management (Sr. Tech Project Mgmt) individual takes complete ownership of creating and executing campaigns and deliverables. The Campaign Operations Analyst II needs strong knowledge of email marketing and a willingness to learn new technologies and email marketing tools. Maintains SLA , manages stakeholder communication, and handles Campaign Reporting. Possesses strong knowledge of the full Email campaign development life cycle . Has hands-on experience with at least two email marketing automation platforms (e.g., PCM, Noelane, SalesForce, Marketo, Silverpop, Eloqua). Will be assigned to one or more client accounts and partner with the Account teams/BSA for end-to-end campaign setup/execution. Demonstrates a keen interest and understanding of developments in email marketing and proactively learns new technologies and adapts quickly to changing requirements. Has working knowledge of the Client's business, goals/objectives. Provides weekly account updates to BSA, Account team, and Managers. Uses data extensions to populate variable copy based on recipient attributes. Capable of driving multiple error-free campaigns with very little guidance and short turnaround times. Able to communicate effectively with clients and internal teams. Qualifications Required Technical Skills: Education: 2+ Years Bachelor/Master Degree. Experience: 2-5 years setting up and launching Campaigns. SFMC: Create audiences and segments using SQL. Create, update automated journeys. Perform QA/QC on campaigns and campaign journeys. Strong Experience with Image and HTML Coding Optimization for email . HTML/CSS: Intermediate. SQL: Basic. Excel: Intermediate. Dreamweaver and Photoshop: Basic. Advanced knowledge of: Third-party email service provider systems (e.g., SFMC, Harmony, Cheetahmail, Responsys). Email platform/client limitations and workarounds. It's a Plus to Have: Understands client/stakeholder requirements and works as per their expectations. Ensures business requirements and priorities are well understood and clearly communicated to the team. Abilities to draft both Functional and Technical Specifications documents, as needed.
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