Sr. Digital Marketing Executive

As a Digital Marketer at Lot Mobiles, you will play a crucial role in managing digital campaigns, boosting online visibility, generating leads, and increasing e-commerce sales. Your responsibilities will include planning, executing, and optimizing online marketing efforts. Key Responsibilities: - Develop and execute digital marketing campaigns across various platforms such as Google Ads, Facebook, Instagram, YouTube, etc. - Manage and optimize the company's website, landing pages, and e-commerce store focusing on SEO/SEM techniques - Run email marketing campaigns and newsletters to effectively engage and convert customers - Collaborate with the design and content teams to create compelling digital content - Monitor campaign performance using tools like Google Analytics, Facebook Insights, and others for continuous optimization - Strategize and execute social media campaigns to enhance brand awareness and engagement - Manage paid ad budgets efficiently to ensure maximum ROI - Stay updated on digital trends and insights to enhance campaign performance - Coordinate with retail and sales teams to align online promotions with in-store campaigns Required Skills & Qualifications: - Bachelors degree in Marketing, Business, or a related field - Minimum of 2 years of proven experience in digital marketing, preferably in retail or e-commerce - Strong knowledge of Google Ads, Meta Ads Manager, SEO, and analytics tools - Familiarity with e-commerce platforms like Shopify, Magento, or WooCommerce - Excellent communication and project management skills - Ability to work independently and collaboratively within a team - Creative thinking with great attention to detail Please note that the job type is full-time, and the work location is in person at Hyderabad. Lot Mobiles offers benefits such as Provident Fund and follows a day shift schedule.,