Sr Associate- Data analytics

Role: Data Analytics

Data Reporting & Analytics Expert

The candidate will be responsible for streamlining tracking and reporting across multiple central products and digital properties. This includes:

• Defining and owning the roadmap for enabling tracking across applications and devices
• Preparing, automating, and scheduling senior management reports
• Supporting product and marketing teams with ad-hoc reporting and data needs

The candidate will play a key role in ensuring accurate and timely data availability for all stakeholders, and will work closely with team members to generate insights critical to project success.

Additionally, the role involves collaborating with local market teams to help them set up data measurement platforms and support them with ad-hoc reporting requirements.

individual contributor role

Key Responsibilities

1. Tracking & Data Model Governance

• Own and standardize tracking methodologies across projects to ensure a harmonized data model.
• Develop comprehensive tagging guides for various applications and projects.
• Collaborate with technology teams to implement tagging as per defined specifications.
• Conduct thorough testing of new features and functionalities to validate correct tagging implementation.

2. Reporting Ownership

• Create, automate, and distribute daily reports to key stakeholders.
• Set up and maintain reporting infrastructure to support upcoming project releases and enhancements.

3. Ad-hoc Analysis & Insights

• Partner with product and marketing teams to analyse product performance and campaign effectiveness.
• Identify customer behaviour trends and insights that can support growth teams in achieving business objectives at scale.

Required Skill Sets

• Strong proficiency in

  Excel, SQL, and Python

  .
• Experience with cloud-based data warehouses such as

  Redshift, Snowflake

  , or similar.
• Working knowledge of visualization tools like

  Tableau, Power BI, Google Data Studio

  , etc.
• Strong business acumen with the ability to understand KPIs and interpret performance metrics.
• Prior experience in

  telecommunications

  or

  digital organizations

  is an advantage.
• Understanding of

  telco products, services, and related metrics

  is preferred.
• Exposure to

  CRM systems

  and/or

  automated marketing tools

  is a plus.
• Experience using online analytics platforms such as

  Google Analytics, Firebase, Mixpanel

  , etc., is desirable.