Social Media Marketing Manager

3 - 5 years

0 Lacs

Posted:1 day ago| Platform: Foundit logo

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Work Mode

On-site

Job Type

Full Time

Job Description

We are looking for an experienced and creative *Social Media Marketing Manager* to join our team. As a Social Media Mkt. Manager you will be responsible for developing and implementing our Social Media strategy in order to increase our online presence and improve our marketing efforts.

Key Responsibilities:

* Develop, implement and manage our social media plus marketing communications plan including strategy, goals, budget and tactics;* Maintain a keen understanding of industry trends affecting clients and make appropriate recommendations regarding communication strategy surrounding them;* Stay up to date with latest social media best practices and technologies;* Contribute to marketing strategy by leveraging social media to identify and acquire customers;* Develop social media marketing plans and programs for each product, category and directing promotional support;* Maintain online relations with customers by organizing and developing specific customer-relations programs;* Provide short- and long-term market forecasts and reports by directing market research collection, analysis, and interpretation of market data;* Develop new approaches for market development, acquiring and analysing data, and consulting with internal and external sources;* Maintain research database by identifying and assembling marketing information;* Provide marketing information by answering questions and requests;* Achieve financial objectives by preparing an annual budget, scheduling expenditures, analysing variances, and initiating corrective actions;* Complete social media marketing department operational requirements by scheduling and assigning employees and following up on work results;* Maintain social media marketing staff by recruiting, selecting, orienting, and training employees;* Maintains social media marketing staff job results by counselling and disciplining employees; and planning, monitoring, and appraising job results.

Required Skills:

* Minimum 3 years of experience as a Social Media Mkt. Manager/Strategist or similar role;* Excellent knowledge of Instagram, Facebook, Twitter, LinkedIn, Pinterest, Google+ and other social media best practices;* Managing a team of photographers, Videographers, product stylists, content writers & graphic designers.* Planning Social Media Calendar MOM in advance for smooth functioning* Generating team reports and task lists for review* Proposing Social Media Campaigns and themes for better engagement and follower-ship on MOM basis.* Basic Experience with doing audience and buyer persona research;* Good understanding of social media KPIs;* Team player with good organizational and time-management skills;* Excellent verbal and written communication skills;* Design knowledge and flair for Interiors is a plus.* Timely content publishing and following SM trends.* Tracking brand features and ability to identify the preferences of our target audience and accordingly build social media content;* A keen eye for details.

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