Social Media Manager (5-7L per annum)

CANDIDATES PREFERRED FROM PUNE ONLY

Company Description

Xolopak India Ltd is a pioneering company in manufacturing bio-degradable disposable products in India. We specialize in producing wooden cutlery and ice-cream sticks and spoons that are eco friendly along with paper napkins & paper-based bakery disposable products. Our prestigious customers include some of the largest brands in the food and ice-cream industry.

Job Summary

We are seeking a highly imaginative, detail-oriented and strategic Social Media Manager who can bring our story to life online by growing our community, building brand awareness, and turning our sustainability mission into engaging, shareable content.

Key Responsibilities

1. Develop and execute a social media strategy aligned with brand goals and sustainability values.

2. Plan, create and publish engaging content (posts, reels, stories, graphics, videos) across Instagram, LinkedIn, YouTube and Facebook.

3. Craft compelling copy and visual storytelling in line with brand objectives

4. Track and analyse performance metrics for growth and engagement.

5. Stay on top of social media trends, sustainable brand campaigns and competitor activity.

6. Collaborate with the marketing team for product launches and campaigns.

Qualifications

5+ years of experience in managing social media for brands (preferably eco-products, or lifestyle).

Excellent storytelling and copywriting skills.

Strong design or content creation ability (Canva, CapCut, Adobe, AI tools.).

Up-to-date knowledge of social trends, reels, and platform algorithms.

Creative mindset and a flair for authentic communication.

Familiarity with SEO and content marketing.