Social Media Growth Specialist

You'll be working closely with Prithvi Vijayagopal on growing his personal brand, focusing on Instagram and YouTube. The pillars of the brand include luxury unboxing videos, daily lifestyle and business vlogs, and founder-led content on business, mindset, and behind-the-scenes insights. **Key Responsibilities:** - Develop Instagram strategy and drive growth - Conduct research on viral hooks and trending topics - Brainstorm creative content ideas - Craft engaging captions - Record videos or collaborate with the video team - Work closely with video editors - Schedule posts 7 times a week - Monitor performance metrics and optimize strategy accordingly You will be responsible for owning the growth of the brand, including follower growth and achieving other business objectives. **Required Skills:** - Previous experience in growing Instagram and/or YouTube accounts - Strong understanding of social media trends and hooks - Familiarity with analytics and performance tracking - Ability to take ownership and work efficiently Additionally, you'll have the opportunity to exercise creative freedom and take ownership of your work. **Education Background:** - Preferably a background in Marketing or Business - Candidates from any field with relevant experience are encouraged to apply - Ideal for individuals who enjoy strategy, research, and delivering measurable results **Salary:** Starts at INR 25,000 **Timings:** Tentatively 9 am - 5 pm with flexible timings **Location:** Palavakkam, ECR, Chennai You'll be working closely with Prithvi Vijayagopal on growing his personal brand, focusing on Instagram and YouTube. The pillars of the brand include luxury unboxing videos, daily lifestyle and business vlogs, and founder-led content on business, mindset, and behind-the-scenes insights. **Key Responsibilities:** - Develop Instagram strategy and drive growth - Conduct research on viral hooks and trending topics - Brainstorm creative content ideas - Craft engaging captions - Record videos or collaborate with the video team - Work closely with video editors - Schedule posts 7 times a week - Monitor performance metrics and optimize strategy accordingly You will be responsible for owning the growth of the brand, including follower growth and achieving other business objectives. **Required Skills:** - Previous experience in growing Instagram and/or YouTube accounts - Strong understanding of social media trends and hooks - Familiarity with analytics and performance tracking - Ability to take ownership and work efficiently Additionally, you'll have the opportunity to exercise creative freedom and take ownership of your work. **Education Background:** - Preferably a background in Marketing or Business - Candidates from any field with relevant experience are encouraged to apply - Ideal for individuals who enjoy strategy, research, and delivering measurable results **Salary:** Starts at INR 25,000 **Timings:** Tentatively 9 am - 5 pm with flexible timings **Location:** Palavakkam, ECR, Chennai