Social Media Executive

As an Intern based in Navi Mumbai, you will be responsible for managing all social media channels, campaigns, and team members to ensure an engaging audience experience and boost audience satisfaction. Your duties will include researching and analyzing social media trends, such as social media ad revenue and web visitor data, to enhance social media presence and campaign effectiveness. Collaborating with various company departments is essential to promote the overall brand through social media platforms. Your role will involve overseeing the management of all company social media accounts and creating compelling, creative content for scheduled posts that inform audiences and convey brand-focused messages. You will work closely with advertising departments, brand managers, and align social media messaging with quarterly or seasonal company objectives. Additionally, you will supervise social media team members, including copywriters and content creators, by providing guidance and direction to ensure the quality of their work. Conducting audits and analyzing social media presences, digital advertising costs, and returns will be part of your responsibilities. Evaluating social media campaigns through tracking systems to collect visitor data, assess efficacy, and identify areas for improvement will be crucial. Furthermore, you will collaborate with other departments to develop social media timelines that coincide with new product releases, advertising campaigns, and other brand messages. This role offers an exciting opportunity to contribute to enhancing the company's social media presence and engaging with the target audience effectively.,