Social Media Executive / Intern

About Us

Responsibilities

• Build, manage, and enhance Fashion TV India s presence across all social media platforms (Instagram, YouTube, LinkedIn, Facebook, X, etc.).
• Plan and execute daily posting schedules, ensuring brand consistency and aesthetic quality.
• Develop and implement effective engagement and follower growth strategies.
• Collaborate with the content, video, and design teams to create impactful and trend-driven posts.
• Monitor and respond to audience interactions, comments, and messages in a professional and timely manner.
• Cover live fashion events, shoots, and brand activations in real-time through stories, posts, and reels.
• Track performance metrics, analyze analytics, and prepare regular reports on engagement and reach.
• Research current fashion and digital trends to create innovative content strategies.
• Support campaign planning and influencer collaborations to enhance online visibility.
• Stay updated on emerging social media tools, platform updates, and digital best practices.

Requirements

• Proven experience as a Social Media Executive, Digital Marketing Assistant, or Social Media Intern, preferably in fashion, media, or lifestyle brands.
• Strong understanding of social media platforms, algorithms, and engagement techniques.
• Ability to create and manage engaging content tailored for digital audiences.
• Basic knowledge of social media analytics and performance tracking tools (Meta Business Suite, Creator Studio, etc.).
• Creative mindset with excellent communication, copywriting, and coordination skills.
• Familiarity with photo/video editing apps like Canva, CapCut, or Adobe tools is an advantage.
• Proactive, organized, and adaptable in a fast-paced environment.
• Willingness to work flexible hours during shoots or live event coverage.

Qualifications

• Degree or Diploma in Mass Communication, Marketing, Digital Media, or a related field.
• 0.6 3 years of relevant experience in social media management, digital marketing, or content creation (Interns are welcome to apply).