Social Media Executive Instagram Specialist

As a Social Media Executive specializing in Instagram, your primary role will involve managing and enhancing our brand's presence on Instagram. Your creativity and understanding of current trends will be crucial in creating visually appealing content that drives engagement and fosters a sense of community among our followers. Key Responsibilities: - Plan, create, and publish daily content such as posts, reels, and stories that align with the brand's tone and objectives. - Maintain and organize the Instagram content calendar to ensure timely and consistent posting. - Craft engaging captions, hashtags, and call-to-actions that resonate with our target audience. - Stay updated on trends, reels, and competitor activities to remain relevant in the digital landscape. - Engage with followers through responses to comments and DMs to nurture and expand the community. - Collaborate closely with the design team to maintain a cohesive brand image. - Monitor content performance metrics and offer insights to enhance engagement and reach. Required Skills & Qualifications: - Demonstrated experience of 12 years in managing Instagram business accounts. - Proficiency in utilizing various Instagram features like reels, stories, highlights, and insights. - Strong creative writing skills for content creation and storytelling. - Familiarity with basic design tools such as Canva. - Basic understanding of Instagram analytics and strategies for growth. - Effective communication skills and proficient time-management abilities. - Bachelor's degree in Marketing, Mass Communication, or a related field is preferred. Nice to Have: - Proficiency in video editing for reels using apps like CapCut, InShot, or similar tools. - Experience with scheduling tools such as Buffer, Later, or Meta Business Suite. - Knowledge of influencer collaboration and content partnership strategies. - Understanding of other social media platforms like Facebook, Threads, or Pinterest. In addition to the above responsibilities and qualifications, you will have the opportunity to: - Serve as the voice of our brand on one of the most engaging social media platforms. - Enjoy creative freedom to experiment with various content formats and ideas. - Experience a fun and growth-oriented work culture with ample learning opportunities. ,