Social Media & Content Manager

3 - 7 years

3 - 4 Lacs

Posted:2 days ago| Platform: Naukri logo

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Job Type

Full Time

Job Description

Do you have a passion for fashion and an eye for social media trends?

Are you excited about driving brand engagement and creating captivating online content?

Do you want to help shape a growing brands digital presence and make an impact in the e-commerce world?

Were looking for a dynamic Social Media Manager to join our team and take our brand to new heights!

Why This Role is Perfect for You:

  • Creative Freedom:

    Bring your innovative ideas to life and shape our brands online presence with engaging content.
  • Impactful Work:

    Play a crucial role in driving brand awareness and audience engagement across various social media platforms.
  • Fast-Paced Environment:

    Thrive in a dynamic setting where your creativity and strategic thinking will shine.
  • Career Growth:

    Be part of a forward-thinking company with opportunities for professional development and advancement.

What You'll Do:

  • Develop Strategies:

    Create and execute a comprehensive social media strategy that aligns with our brand objectives and targets key audience segments.
  • Craft Content:

    Design compelling content for Facebook, Instagram, Twitter, LinkedIn, and TikTok to capture and engage our audience.
  • Manage Accounts:

    Oversee day-to-day social media operations, including scheduling posts, responding to comments, and engaging with followers.
  • Build Community:

    Foster and nurture our social media communities, creating two-way dialogues and enhancing brand loyalty.
  • Create and Coordinate:

    Follow our monthly calendar, plan and coordinate photo/video shoots, and create always-on content.
  • Collaborate:

    Work with the marketing team and influencers to align social media campaigns with overall marketing goals and manage influencer relationships.
  • Analyze Performance:

    Track and report on social media metrics, offering data-driven insights and recommendations for optimization.

What Were Looking For:

  • Qualifications:

    Bachelors degree in marketing, communications, fashion design, or a related field.
  • Experience:

    At least 1 year of proven experience in social media management or a similar role.
  • Skills:

    Proficiency in content creation, strong communication skills, and familiarity with social media platforms and best practices.
  • Technical Skills:

    Proficiency in Photoshop, Canva, DaVinci Resolve (or similar tools), and content scheduling platforms.
  • Creative Flair:

    Ability to think creatively and stay ahead of trends, with a keen eye for fashion and visual storytelling.
  • Organizational Abilities:

    Excellent time management and multitasking skills to handle various tasks and deadlines effectively.
  • Collaboration:

    Experience working with cross-functional teams and external partners to ensure cohesive content execution.

Desired Qualifications:

  • Experience in D2C:

    2-3 years managing social media for a direct-to-consumer brand, preferably in the fashion or jewellery industry (good to have)
  • Strategic Insight:

    Demonstrated ability to develop and execute social media strategies and manage influencer relationships.
  • Content Creation:

    Experience in planning photo shoots and creating engaging visual content.
  • Analytics Proficiency:

    Ability to use social media analytics tools to track performance and optimize strategies.

Role:

About Us:

Location: Virtual Networx India, Vikrampuri Colony, Karkhana (Beside Vac's Pastries) – Close to metro and bus stand.

To Apply:

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